Strategic Brand Marketing Specialist

Gowling WLG; Calgary; Hybrid; CAD 82,000 - 95,000; Full time

Benefits offered by this job

100% employer-paid health, dental, and mental health coverage

15+ vacation days

Parental leave top-up for 26 weeks

Group Retirement Savings Plan with employer match

Job summary

Gowling WLG in Calgary is seeking a Marketing Specialist to lead strategic marketing initiatives and campaigns. This role requires creativity and a client service-oriented mindset to elevate the Firm's presence in the market.

The ideal candidate will have 5+ years of B2B marketing experience and expertise in delivering impactful campaigns. The position offers hybrid work options and comprehensive benefits, emphasizing personal well-being and performance.

Qualifications

• 5+ years of experience in marketing with a focus on B2B or professional services.
• Proven track record of delivering integrated campaigns.
• Exceptional project and stakeholder management skills.

Responsibilities

• Design and deliver omnichannel marketing campaigns.
• Translate business goals into compelling campaign narratives.
• Collaborate across teams to deliver marketing excellence.

Skills

Marketing fundamentals

Omnichannel campaigns

Stakeholder management

Data fluency

Excellent communication skills

Education

Bachelor's degree in business, marketing, or related field

Master’s degree

Job description

Gowling WLG in Calgary is seeking a Marketing Specialist to lead strategic marketing initiatives and campaigns. This role requires creativity and a client service-oriented mindset to elevate the Firm's presence in the market.

The ideal candidate will have 5+ years of B2B marketing experience and expertise in delivering impactful campaigns. The position offers hybrid work options and comprehensive benefits, emphasizing personal well-being and performance.