Sports Event Marketing Specialist

Placements24; Kimberley; On-site; CAD 54,000 - 70,000; Full time

Benefits offered by this job

Competitive salary with bonuses

Professional growth opportunities

Exposure to sporting events

Health and wellness benefits

Collaborative team environment

Job summary

Placements24 is seeking a creative and strategic Sports Event Marketing Specialist to join our Kimberley-based team. You will develop and execute innovative campaigns to promote sporting events, drive ticket sales, and boost fan engagement across digital, social, print, and broadcast channels.

You will collaborate with event organizers, sponsors, and media partners to maximize reach, while managing timelines and budgets.

Qualifications

• Bachelor's degree in Marketing, Communications, Sports Management, or related field.
• Proven experience in marketing with event promotion or sports marketing.
• Strong copywriting and communication skills.
• Ability to work in fast-paced deadline-driven environment.

Responsibilities

• Develop and implement integrated marketing plans for sports events, covering digital, social media, print, and broadcast channels.
• Manage event promotion timelines, ensuring all marketing activities are executed on schedule and within budget.
• Create compelling marketing content, including social media posts, website copy, email newsletters, and press releases.
• Analyze campaign performance data to measure effectiveness, identify trends, and optimize future marketing efforts.
• Collaborate with event organizers, sponsors, and media partners to maximize promotional reach and impact.

Skills

Marketing

Digital marketing

Copywriting

Communication

Education

Bachelor's degree in Marketing, Communications, Sports Management, or related field

Tools

Digital marketing tools

Social media platforms

Content creation tools

Job description

About the Role

Our client is seeking a creative and strategic Sports Event Marketing Specialist to join their team in Kimberley . You will be responsible for developing and executing innovative marketing campaigns to promote a variety of sporting events, driving ticket sales, fan engagement, and brand visibility. This role requires a deep understanding of the sports landscape, effective communication skills, and the ability to manage multiple marketing channels. Your efforts will be crucial in ensuring the success of events and enhancing the client's presence within the regional sports community.

Key Responsibilities

• Develop and implement integrated marketing plans for sports events, covering digital, social media, print, and broadcast channels.
• Manage event promotion timelines, ensuring all marketing activities are executed on schedule and within budget.
• Create compelling marketing content, including social media posts, website copy, email newsletters, and press releases.
• Analyze campaign performance data to measure effectiveness, identify trends, and optimize future marketing efforts.
• Collaborate with event organizers, sponsors, and media partners to maximize promotional reach and impact.

Requirements

• Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
• Proven experience in marketing, with a focus on event promotion or sports marketing.
• Proficiency in digital marketing tools, social media platforms, and content creation.
• Excellent written and verbal communication skills, with strong copywriting abilities.
• Ability to work effectively in a fast-paced, deadline-driven environment.

Benefits

• Competitive annual salary with performance-based bonuses.
• Opportunities for professional growth within the sports marketing industry.
• Exposure to a wide range of exciting sporting events.
• Comprehensive health and wellness benefits.
• A collaborative team environment dedicated to creating memorable sporting experiences.