Senior Sales Application Engineer

AVL Manufacturing Inc.; Hamilton; On-site; CAD 90,000 - 130,000; Full time

Job summary

AVL Manufacturing Inc. is seeking a Senior Sales Applications Engineer in Hamilton, Ontario. You will estimate, develop, and cost weatherproof generator enclosures while acting as the technical liaison for the sales team.

Role requires engineering background, 7–10 years in large-custom fabrication, and strong cost analysis skills. You will collaborate with sales to craft tailored proposals and ensure regulatory compliance and durability.

Qualifications

• Bachelor’s or diploma in mechanical/electrical engineering or related field.
• 7-10 years in large-custom fabrication of industrial equipment, preferably weatherproof or generator enclosures.
• Experience supporting sales teams or customer-facing roles.
• Ability to estimate costs, analyze budgets, and manage project financials.
• Proficiency in SolidWorks and familiarity with engineering analysis tools.
• Strong knowledge of engineering principles for structural and acoustical analysis.

Responsibilities

• Estimate, concept and propose custom enclosures for generators, considering exposure and installation.
• Quote and specify materials and protective technologies for durability and weather resistance.
• Develop concepts, layouts and renderings for customer proposals and submittals.
• Attend client meetings, presentations and site visits to determine requirements.
• Serve as the technical resource for sales, guiding enclosure solutions and inquiries.

Skills

Cost estimation

Project budgeting

Customer support

English communication

Team collaboration

Problem-solving

Travel readiness

Education

College Diploma or Bachelor’s degree in Mechanical or Electrical Engineering

Tools

SolidWorks

Microsoft Office

ERP system (Visual)

Job description

Founded in 1998, AVL has grown into a North American leader in turnkey engineering, manufacturing, and assembly solutions. For over 25 years, we've combined in-house mechanical, structural, and electrical engineering with custom acoustical design and airflow analysis to deliver fully integrated power-generation and energy-storage systems.

Rooted in Hamilton, Ontario, AVL Manufacturing is proud to expand our North American footprint with our new U.S. facility, in Charlotte, NC —bringing world-class power packaging solutions closer to our customers.

AVL remains fiercely client-focused—driven by a dedication to quality, innovation, and collaboration that ensures every custom enclosure and power solution precisely meets our customers' needs.

Our team is the foundation of our success. Comprised of dedicated engineers, skilled fabricators, and experienced project managers, we bring a collaborative, hands-on approach to every project. Our in-house experts in mechanical, structural, and electrical engineering work seamlessly with our production teams to deliver precision-built solutions that exceed industry standards. Quality is more than a goal—it's our promise. From initial design to final assembly, we are committed to meticulous craftsmanship and continuous improvement to ensure our customers receive reliable, high-performance products they can trust.

At AVL, we truly live our 'We Are One Team' philosophy. Through seamless collaboration and a shared commitment to excellence, we consistently deliver results that exceed quality expectations.

Job Summary:

The Senior Sales Applications Engineer is responsible for estimating, developing, and costing robust, weatherproof packaging solutions for generator systems, while also serving as a key technical liaison for the sales team. This role combines engineering expertise with customer-facing sales support to deliver tailored enclosure solutions that meet client requirements for durability, safety, cost, and regulatory compliance.

Job Responsibilities:

• Estimate, concept and propose custom enclosures for generators, considering environmental exposure, structural integrity and ease of installation.
• Select, quote and specify suitable materials and protective technologies to ensure durability and resistance to weather, corrosion, and mechanical damage during transportation and operational use.
• Develop concepts/models/layouts and engineering renderings for customer presentation supporting proposal submittals.
• Participate in client meetings, presentations, and site visits to assess requirements and propose optimally tailored packaging solutions.
• Serve as the primary technical resource for the sales team, providing expert guidance on enclosure solutions and responding to customer inquiries.
• Collaborate with sales teams to develop compelling proposals, quotes, and technical specifications tailored to customer needs.
• Monitor and report on project budgets, financial performance, and cost variances throughout the project lifecycle to identify cost reduction opportunities
• Develop and analyze cost estimates for generator enclosure packaging projects, considering materials, labor, manufacturing, and logistics

Qualifications:

• College Diploma or Bachelor’s degree in Mechanical Engineering, Electrical Engineering or a related field.
• 7-10 years of experience in large-custom fabrication of industrial equipment, preferably with weatherproof or generator enclosures
• Experience in customer supporting teams with background in sales or technical roles.
• Demonstrated experience in cost estimation, financial analysis and project budgeting for engineering projects
• Proficiency in SolidWorks and familiarity with engineering analysis tools.
• Familiar with various manufacturing industries, their products, terminology, and processes.
• Proficiency in Microsoft Office with strong understanding of ERP system (Visual)
• Strong knowledge of engineering and manufacturing principals including Structural and Acoustical analysis
• Ability to interpret technical drawings, industry standards, and regulatory codes (e.g., CSA, UL Codes and Standards.)
• Demonstrated problem-solving and project management abilities.
• Strong English communication skills with the ability to work effectively across multiple teams.
• Adaptable to travel meet the evolving needs of the company, clients, and industry.

Other Requirements:

• Demonstrate knowledge and an understanding of the Occupational Health and Safety Act.
• Understand how this position impacts the quality of products and services our customers provide.
• Produce quality work (on-spec., on time, on a budget).
• Participate pro-actively in the continuous improvement process.
• Be self-motivated with a positive attitude and the ability to multi-task.
• Work well within a team environment.
• Strong problem-solving and analytical skills.
• Excellent organizational, interpersonal, and communication skills.
• Maintain a professional, clean and safe work area.

AVL Manufacturing offers a competitive compensation package with exceptional benefits.

We thank all applicants, however, only those selected for an interview will be contacted.

At AVL Manufacturing, we are dedicated to fostering an inclusive hiring process and supporting candidates with disabilities. If you require any accommodations during recruitment or selection, please notify our Human Resources team so we can assist you appropriately.