Senior Product Marketing Manager

Voices; London; On-site; CAD 70,000 - 110,000; Full time

Job summary

An innovative firm is seeking a Senior Product Marketing Manager to lead the go-to-market strategy for voice solutions, including traditional Voice Over and AI Voice Licensing. This role involves crafting compelling messaging, enabling sales teams, and driving demand through targeted campaigns. As a bridge between product, sales, and customers, you will ensure that voice technologies resonate in the market and deliver measurable business impact. If you are passionate about shaping the future of voice and thrive in a collaborative environment, this opportunity is perfect for you.

Qualifications

• 5+ years in B2B product marketing, preferably in SaaS, AI, audio, or media-tech.
• Strong strategic thinker with a bias for execution—comfortable owning plans end-to-end.

Responsibilities

• Own the go-to-market strategy for voice solutions, ensuring market resonance.
• Conduct market research and track competitive offerings to inform product strategy.

Skills

B2B Product Marketing

SaaS Experience

Analytical Skills

Communication Skills

Project Management

Education

Bachelor's Degree in Marketing

Advanced Degree in Marketing

Job description

About Us

Voices is the world’s #1 voice marketplace with over 4 million members. Since 2005, the biggest and most beloved brands have trusted Voices to help them find professional voice talent to bring their projects to life.

Why join us? We’re on a mission to shape the future of voice, and we’re building a team that’s curious, collaborative, and passionate about making great ideas heard.

About the Role

As Senior Product Marketing Manager, you will own the go-to-market strategy for our suite of voice solutions, and specifically traditional Voice Over and AI Voice Licensing. You’ll craft compelling positioning and messaging, enable our sales and channel partners, and help drive demand through targeted campaigns. You’ll be the bridge between product, sales, and customers—ensuring our voice technologies resonate in the market and deliver measurable business impact.

Key Responsibilities

Market & Competitive Intelligence
Conduct deep research on voice-over and AI voice licensing, taking into consideration both talent and client needs and interests
Track competitive offerings, pricing, and differentiators to inform product strategy
Positioning & Messaging
Develop clear, differentiated positioning for each product line
Create customer-centric messaging frameworks, value propositions, and pitch decks
Go-to-Market Planning
Lead launch plans for new features, voice libraries, and AI licensing tiers
Define target segments, pricing models, and success metrics
Coordinate cross functional responsibilities and project manage all GTM activities.
Sales Enablement
Produce battle cards, demo scripts, and objection-handling guides
Train sales and channel teams on product benefits and positioning
Demand Generation & Campaigns
Partner with demand gen, brand and field marketing to create campaign assets that showcase our expertise and value
Collaborate with content and design to produce case studies, white papers, and video testimonials
Customer & Field Feedback
Gather insights from customers, sales, and support to refine messaging and inform product roadmaps
Analyze win/loss data to optimize positioning and go-to-market approaches
Metrics & Reporting
Define and track KPIs (pipeline contribution, conversion rates, deal size)
Measure competitive win rates

What You Bring

5+ years in B2B product marketing, preferably in SaaS, AI, audio, or media-tech
Hands-on experience launching complex solutions to agencies, enterprises, or developers
Strong strategic thinker with a bias for execution—comfortable owning plans end-to-end
Exceptional written and verbal communication skills; you can translate technical features into business value
Analytical mindset: you use data to test hypotheses, optimize campaigns, and report ROI
Collaborative spirit: you thrive working cross-functionally with Product, Sales, Demand Gen, and Customer Success

Nice to Have

Experience in voice-over, audio production, or digital media industries
Familiarity with AI modeling, voice cloning, or data licensing frameworks
Advanced degree in Marketing, Communications, or related field

Our Commitment to Equity & Accessibility
Voices is an equal opportunity employer committed to fostering an inclusive and accessible workplace. We welcome applications from individuals of all backgrounds and experiences.
If you require accommodation during the recruitment process, please let us know, and we will work with you to meet your needs.

Apply Online
If this sounds like a role where you’d thrive, we’d love to hear from you. Interested candidates are encouraged to send their cover letter and résumé by completing the online application. By doing so, your resume is guaranteed to be reviewed.