Senior Paid Media Manager — Data-Driven Growth

IFG International Financial Group Ltd; Canada; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading financial institution in Canada is seeking a Paid Media Manager for their Digital Marketing team. The role involves end-to-end strategy, execution, and optimization of Paid Media campaigns across various business lines. Candidates should have 4+ years of Paid Media experience along with strong analytical and strategic skills. The position also includes managing stakeholder relationships and driving performance through data analysis. Interested applicants should send their resume in MS Word format to the provided email.

Qualifications

• 4+ years of hands-on Paid Media experience, including Paid Search campaign strategy.
• Ability to define KPIs and analyze performance metrics.
• 2+ years of experience in stakeholder management.

Responsibilities

• Plan, execute, and optimize Paid Media campaigns.
• Manage Paid Search and Paid Social campaigns.
• Analyze performance metrics and deliver actionable recommendations.

Skills

Paid Media experience

Strategic thinking

Analytical skills

Stakeholder management

Tools

SA360

Google Ads

Job description

A leading financial institution in Canada is seeking a Paid Media Manager for their Digital Marketing team. The role involves end-to-end strategy, execution, and optimization of Paid Media campaigns across various business lines. Candidates should have 4+ years of Paid Media experience along with strong analytical and strategic skills. The position also includes managing stakeholder relationships and driving performance through data analysis. Interested applicants should send their resume in MS Word format to the provided email.