Head of Paid Media & Growth

Intact; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Benefits offered by this job

Hybrid work model

Employee Share Purchase Plan

Flex pension and benefits package

Annual wellness account

Possibility to purchase extra days off

Job summary

A leading Canadian insurance provider in Ontario is seeking a Manager of Performance Media to spearhead media strategies and optimize conversions. This role requires strong leadership and analytical skills to guide a team and drive digital growth. The ideal candidate has a background in marketing and proven experience in digital and paid media strategy. Competitive benefits and a hybrid work model are offered.

Qualifications

• Proven expertise in digital and paid media strategy.
• Demonstrated success in leadership and mentoring marketing professionals.
• Strong experience in managing media budgets.

Responsibilities

• Lead the development and execution of innovative growth paid media strategies.
• Create a robust and diverse media mix for a full-funnel marketing strategy.
• Partner with cross-functional teams to enhance sales forecasting.

Skills

Digital media strategy

Analytical skills

Leadership

Creativity

Education

Bachelor's degree in Marketing, Business Administration or related field

Job description

A leading Canadian insurance provider in Ontario is seeking a Manager of Performance Media to spearhead media strategies and optimize conversions. This role requires strong leadership and analytical skills to guide a team and drive digital growth. The ideal candidate has a background in marketing and proven experience in digital and paid media strategy. Competitive benefits and a hybrid work model are offered.