Senior Media Strategy & Campaign Lead

TJX Canada – Winners, Marshalls, HomeSense; Canada; On-site; CAD 112,500 - 137,500; Full time

Benefits offered by this job

Health Care Spending Account

Competitive vacation package

Associate discounts at stores

Comprehensive training and development

Tuition reimbursement

Job summary

A leading Canadian retailer is looking for a Media Manager to execute innovative media investment strategies across multiple brands. This role involves managing integrated campaigns, collaborating with teams, and driving brand visibility. The ideal candidate has over 8 years of media strategy experience and strong leadership skills. The position offers a competitive salary and comprehensive benefits.

Qualifications

• 8+ years of experience in media strategy and planning, with exposure to both traditional and digital channels.
• 3+ years of experience leading a team.
• Proven ability to build and manage national/regional integrated media plans.

Responsibilities

• Manage the implementation of integrated paid media strategies for TJX Canada banners.
• Act as lead liaison with the media agency to build media plans.
• Monitor and evaluate campaign tracking and reporting.

Skills

Media strategy and planning

Leadership

Organizational skills

Negotiation skills

Job description

A leading Canadian retailer is looking for a Media Manager to execute innovative media investment strategies across multiple brands. This role involves managing integrated campaigns, collaborating with teams, and driving brand visibility. The ideal candidate has over 8 years of media strategy experience and strong leadership skills. The position offers a competitive salary and comprehensive benefits.