Senior LinkedIn Strategist (Remote Canada) - Future Opening

Directive; Toronto; Remote; CAD 80,000 - 120,000; Full time

Job summary

A leading company in social media marketing is seeking a Senior LinkedIn Strategist to join their remote team in Canada. This role involves managing and optimizing B2B LinkedIn campaigns, analyzing performance data, and developing effective client strategies. Ideal candidates will have extensive digital marketing experience, particularly with LinkedIn Ads, and a proven track record of client relationship management.

Benefits

Comprehensive health, dental, vision, and wellness benefits

Unlimited PTO and paid holidays

Birthday off

Parental leave

401(k) with company match

Annual bonuses

Qualifications

• 4+ years experience in digital marketing, preferably in a B2B agency.
• Expertise in managing LinkedIn Ads and social campaigns.
• Strong analytical skills and proven success with mid-market or enterprise accounts.

Responsibilities

• Lead and optimize client social media strategies.
• Manage budgets and analyze campaign data.
• Drive client satisfaction and relationships through successful account management.

Skills

Digital Marketing

LinkedIn Ads

Paid Social Campaigns

Analytical Skills

Client Relationship Management

Tools

LinkedIn Campaign Manager

Google Analytics

Zoominfo

6Sense

Excel

Job description

Senior LinkedIn Strategist (Remote Canada) - Future Opening

Join to apply for the Senior LinkedIn Strategist (Remote Canada) - Future Opening role at Directive .

Overview

Are you passionate about social media advertising and building innovative strategies? Directive is expanding its social media advertising consultancy, focusing on leveraging LinkedIn for B2B clients. We seek a growth-minded Senior Strategist to join our evolving team and help us push boundaries in social media marketing.

Responsibilities

• Lead and oversee social media accounts and client communications
• Develop quarterly client strategies and optimize paid media campaigns
• Manage budgets, analyze campaign data, and ensure client satisfaction
• Support internal marketing efforts and ensure alignment with client goals
• Drive cross-sells, upsells, and referrals through strong client relationships
• Execute and optimize LinkedIn advertising campaigns, including copywriting and targeting

Qualifications

• 4+ years in digital marketing agency, with B2B experience preferred
• Expertise in LinkedIn Ads and paid social campaigns
• Proficiency with LinkedIn Campaign Manager, Zoominfo, 6Sense, etc.
• Strong analytical skills with tools like Google Analytics, GA4, Excel
• Proven success with mid-market or enterprise accounts
• Excellent communication, organization, and strategic thinking skills

Success Metrics

• Effective management of 5+ mid-tier and enterprise accounts
• Achievement of client growth and satisfaction KPIs
• Building trusted client relationships and ensuring renewals
• Comprehensive health, dental, vision, and wellness benefits
• Unlimited PTO, paid holidays, birthday off, parental leave
• 401(k) with company match, annual bonuses

Remote-first, with options for in-office work in Irvine, CA, or globally in Canada, UK, Australia. Must have legal work authorization in your location. Reliable internet and ability to work virtually are essential.

Additional Info

Directive values diversity and inclusion. All qualified applicants will be considered without discrimination. For accommodations, contact [emailprotected] .