Senior LinkedIn Strategist (Remote Canada) - Future Opening

Directive; Toronto; Remote; CAD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a Senior LinkedIn Strategist to enhance its B2B social media advertising consultancy. This remote role involves leading social media accounts, developing strategies, and optimizing LinkedIn campaigns for client success. As part of a growth-minded team, you will manage budgets, analyze data, and build strong client relationships to drive satisfaction and growth. With a focus on diversity and inclusion, this company offers a supportive work environment and comprehensive benefits, including unlimited PTO and a 401(k) plan with company match. Join us to push boundaries in social media marketing!

Benefits

Comprehensive health benefits

Unlimited PTO

Paid holidays

Birthday off

Parental leave

401(k) with company match

Annual bonuses

Qualifications

• 4+ years in digital marketing agency with B2B experience preferred.
• Proficiency in LinkedIn Ads and strong analytical skills required.

Responsibilities

• Lead social media accounts and develop client strategies.
• Execute and optimize LinkedIn advertising campaigns.

Skills

LinkedIn Ads

Paid Social Campaigns

Analytical Skills

Client Relationship Management

Education

Bachelor's Degree in Marketing or Related Field

Tools

LinkedIn Campaign Manager

Zoominfo

6Sense

Google Analytics

Excel

Job description

Senior LinkedIn Strategist (Remote Canada) - Future Opening

Join to apply for the Senior LinkedIn Strategist (Remote Canada) - Future Opening role at Directive.

Overview

Are you passionate about social media advertising and building innovative strategies? Directive is expanding its social media advertising consultancy, focusing on leveraging LinkedIn for B2B clients. We seek a growth-minded Senior Strategist to join our evolving team and help us push boundaries in social media marketing.

Responsibilities

• Lead and oversee social media accounts and client communications
• Develop quarterly client strategies and optimize paid media campaigns
• Manage budgets, analyze campaign data, and ensure client satisfaction
• Support internal marketing efforts and ensure alignment with client goals
• Drive cross-sells, upsells, and referrals through strong client relationships
• Execute and optimize LinkedIn advertising campaigns, including copywriting and targeting

Qualifications

• 4+ years in digital marketing agency, with B2B experience preferred
• Expertise in LinkedIn Ads and paid social campaigns
• Proficiency with LinkedIn Campaign Manager, Zoominfo, 6Sense, etc.
• Strong analytical skills with tools like Google Analytics, GA4, Excel
• Proven success with mid-market or enterprise accounts
• Excellent communication, organization, and strategic thinking skills

Success Metrics

• Effective management of 5+ mid-tier and enterprise accounts
• Achievement of client growth and satisfaction KPIs
• Building trusted client relationships and ensuring renewals

Benefits

• Comprehensive health, dental, vision, and wellness benefits
• Unlimited PTO, paid holidays, birthday off, parental leave
• 401(k) with company match, annual bonuses

Work Environment

Remote-first, with options for in-office work in Irvine, CA, or globally in Canada, UK, Australia. Must have legal work authorization in your location. Reliable internet and ability to work virtually are essential.

Additional Info

Directive values diversity and inclusion. All qualified applicants will be considered without discrimination. For accommodations, contact [e-mail].