Senior Director Analytics

Ubisoft; Montreal (administrative region); On-site; CAD 150,000 - 190,000; Full time

Job summary

Ubisoft is seeking a Senior Director Analytics to define and execute the long-term analytics strategy for the Global Publishing organization. You will provide data-driven insights on marketing, sales, and player performance to optimize acquisition and engagement across Ubisoft games.

The role requires leading analytics and data science teams, collaborating with executive stakeholders, and driving measurable business impact using statistical models and dashboards.

Qualifications

• Proven leader of high-performing Analytics/Data Science teams.
• Ability to define long-term analytics vision with measurable business impact.
• Strong quantitative analysis and data science methodologies applied to marketing, sales and engagement.

Responsibilities

• Define analytics roadmap and strategy for Publishing Organization and partner with IT to deliver it.
• Explore opportunities in analytics and data science to measure marketing impact.
• Develop/measure data insights and dashboards for leadership adoption.

Skills

Analytics leadership

Data science

SQL

Python

Stakeholder communication

A/B testing

Education

MSc in Data Science or related field

Tools

SQL

Python

R

Job description

Company Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin's Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you're passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!

Job Description

The Global Publishing organization is seeking for a Senior Director Analytics. You will be responsible for defining and executing on the long-term analytics strategy for the Publishing organization, as well as providing data-driven insights on marketing, sales and player performance and recommendations to optimize player acquisition and engagement across Ubisoft games.

WHAT YOU'LL DO

• Define analytics roadmap and strategy for Publishing Organization in collaboration with various cross-functional teams and partner with IT to deliver on that roadmap.
• Proactively explore new opportunities in the area of analytics and data science to measure and assess the performance of our marketing actions.
• Drive interpretation, socialization and adoption of data insights and dashboards
• Collaborate with Executive Publishers and Global Marketing Services leadership team to develop strategy, benchmarks, goals, and KPIs throughout the entire marketing funnel from awareness to purchase.
• Develop statistical models to understand the relationship between different campaign factors/attributes and sales and support marketing teams with planning campaigns and setting the media mix
• Analyze online and offline player behavior and journey and build multi-touch models.
• Champion the use of consistent A/B testing methodology and the measurement of impact/lift.
• Run monthly Analytics meeting, providing strategic insights to leadership team.

Qualifications

WHAT YOU'LL BRING

• Accomplished leader with a track record of building, developing and managing high-performing Analytics and Data Science teams.
• Proven ability to define and execute a long-term analytics vision while delivering measurable business impact in the short term.
• Strong expertise in quantitative analysis and data science methodologies, with experience leveraging analytics to drive marketing, sales and player engagement strategies.
• Expert in analyzing large, complex and multi-dimensional datasets using a variety of analytical tools; proficiency in SQL and familiarity with programming languages such as Python or R.
• Exceptional communication and storytelling skills, with the ability to influence senior leaders and present insights to both technical and non-technical audiences.
• Demonstrated experience collaborating with executive stakeholders and cross-functional teams within large, matrixed organizations.
• Team player with a proactive, solution-oriented mindset.

Key Attributes

• Strategic and visionary thinker
• Inspiring people leader
• Decisive and results-oriented
• Assertive influencer
• Curious and innovative problem-solver

Contract: PermanentWork flexibility: Office-based