Senior Digital Advertising Specialist

Moneris; Toronto; Hybrid; CAD 70,000; Full time

Job summary

Join a dynamic digital advertising team at Moneris as a Senior Digital Advertising Specialist. You will lead the creation and optimization of impactful campaigns across various platforms, collaborate with creative teams, and leverage data-driven insights to enhance advertising strategies. This role offers a unique opportunity to influence business objectives through innovative digital marketing efforts in a hybrid work model.

Benefits

Comprehensive Total Rewards Program

RRSP matching

Learning & development programs

Employee Assistance Program

Diversity, Equity and Inclusion initiatives

Qualifications

• 3-5 years of experience in campaign management.
• Certifications in Google Ads and other platforms are a plus.
• Fluency in English; French is an asset.

Responsibilities

• Manage and optimize paid media campaigns to achieve business goals.
• Collaborate with marketing teams to align strategies.
• Leverage data for audience targeting and campaign improvement.

Skills

Attention to Detail

Analytical Mindset

Creative Thinking

Education

Degree in Digital Marketing or Business

Tools

Google Ads

Microsoft Ads

Meta Ads

TikTok Ads

Job description

Join to apply for the Senior Digital Advertising Specialist role at Moneris

Join to apply for the Senior Digital Advertising Specialist role at Moneris

Get AI-powered advice on this job and more exclusive features.

Your Moneris Career - The Opportunity

Do you value testing, learning, pivoting your efforts to directly meet defined goals? Would you like to be a part of a smart, innovative digital advertising team that loves to test new ideas and values every team member's contribution?

If this sounds like you, then Moneris could be your next perfect fit! As a member of the Marketing & Communications team, you will ideate, execute and analyze advertising campaigns on our digital channels and expand our marketing mix. As an internal subject-matter expert, you will be an integral part of the strategic development of how we leverage digital channels to reach business objectives, with a significant opportunity to make an impact.

Location: You will be based in our Toronto office and will work in a Hybrid model.

Reporting Relationship: You will report to Manager, Digital Advertising.

Your Moneris Career - What you'll do

The primary responsibilities of this role will be to own and maintain our paid advertising channels. You will ideate, create, and improve campaigns to help meet our business targets and maximizing return on our investment through regular optimizations.

You would:

• Create Impactful Campaigns: Design, manage, and optimize paid media campaigns across various platforms like Google Ads, Microsoft Ads, Meta, TikTok, etc. to achieve measurable business goals.
• Collaborate Across Teams: Work closely with marketing and creative teams to align channel campaign strategies with broader marketing initiatives and craft compelling, on-brand ad creatives.
• Leverage Data for Success: Dive into audience insights to develop precise targeting strategies and provide actionable recommendations for continuous improvement.
• Push Boundaries: Stay ahead of trends by testing new platforms, ad formats, and creative approaches to keep Moneris at the forefront of digital innovation.
• Drive Results: Manage campaign budgets, forecast ROI, and execute A/B testing strategies to optimize performance and maximize conversions.
• Stay Ahead of the Curve: Monitor emerging trends and best practices in social media advertising to ensure our strategies remain fresh and effective.
  
  

Your Moneris Career - What you bring

• A degree, diploma or certification in digital marketing, related business field or equivalent experience.
• 3 – 5 years of data driven campaign management experience in at least two of these advertising platforms - Google Ads, Microsoft Ads, Meta, TikTok, LinkedIn, Quora, X. Google Ads Editor or Microsoft Ads Editor proficiency.
• Google Ads, Microsoft Ads, Meta Blueprint or TikTok Media Buying certifications considered an asset.
• A creative and analytical mindset, always seeking ways to innovate and improve.
• A passion for collaboration and aligning strategies with overarching marketing goals.
• Strong attention to detail and accuracy.
• Fluency in English – spoken and written. French is an asset.
  
  

Your Moneris Career - What you get

• Comprehensive Total Rewards Program including bonuses, flexible benefits starting from day 1, and your choice of either a health spending account (HSA) or personal spending account (PSA)
• RRSP matching & defined contribution pension plan
• Learning & development programs and resources including unlimited free access to Coursera and an Educational Assistance Program
• Holistic approach to your well-being, with an Employee Assistance Program for you and your family, access to 24/7 virtual health care, wellness events and a supportive workplace culture
• A workplace committed to investing in Diversity, Equity and Inclusion (DEI) through various initiatives including, employee inclusion groups (EIGs), mentorship, DEI learning and workshops, educational events, and various resources including an internal DEI website and newsletter
• Company-wide paid year-end closure & personal time off (including religious, personal, and volunteer days)
  
  

Find out more about the work perks and benefits you get as a Moneris employee at Moneris.com/careers

#OTH-IND

Note: We welcome and encourage applications from Indigenous peoples, people of colour, people with disabilities, people of all genders, sexual orientation and intersectional identities.

We acknowledge that people from equity-deserving groups (including racialized individuals, women, gender diverse individuals, individuals with disabilities, neurodivergent individuals, members of 2SLGBTQIA+ communities and those born outside of Canada) are less likely to apply for jobs unless they feel they meet all the requirements posted. At Moneris, we believe candidates bring experience to their work in many ways. We encourage you to apply and share, in the application form, the transferrable experience you bring, and how this will support your success in this role.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

Referrals increase your chances of interviewing at Moneris by 2x

Sign in to set job alerts for “Advertising Specialist” roles.

Greater Toronto Area, Canada CA$70,000.00-CA$70,000.00 2 weeks ago

Marketing Operations Specialist (Offers)

Digital Marketing and E-Commerce Coordinator

Online Marketing Specialist - Flexible Schedule; Work From Home

Remote Email Marketing Specialist - Canada

Specialist, Events and Experiential Marketing

Toronto, Ontario, Canada CA$40,000.00-CA$40,000.00 4 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.