Sales Manager - BMW/MINI Langley

OpenRoad Auto Group; City of Langley; Sur place; CAD 100 000 - 160 000; Plein temps

Avantages offerts par ce poste

Discounted Vehicle Purchasing Program

Footwear Subsidy

Employee Referral Program

Employer RRSP Matching

Tool Allowance

Extended Health and Dental plan

Recognition and Engagement Events

Résumé du poste

OpenRoad Auto Group is seeking a results-driven Sales Manager for BMW Langley & MINI Langley in Langley, BC. You will lead and develop a high-performing sales team, drive luxury vehicle sales, and deliver an exceptional customer experience.

As part of the OpenRoad leadership team, you will coach staff, manage daily activity, and collaborate across departments to maximize opportunities and dealership results in a fast-paced market.

Qualifications

• Minimum 2 years of automotive Sales Management experience.
• Experience leading and developing high-performing sales teams.
• Strong understanding of dealership operations and sales processes.
• Excellent communication, negotiation, and problem-solving skills.
• Organized, accountable, and performance-driven.
• Experience with CRM and DMS systems.
• Valid BC VSA Licence or eligibility to obtain one; valid BC driver's licence.

Responsabilités

• Lead, coach, and motivate Sales Advisors to hit sales targets.
• Engage in customer interactions, deal structuring, negotiations, and closings.
• Drive new and pre-owned vehicle sales with daily activity management.
• Monitor KPIs like appointments, lead conversion, closing ratios, and gross profit.
• Ensure CRM usage and follow-up align with dealership processes.
• Develop opportunities through leases and service-to-sales initiatives.
• Support inventory management and aging inventory strategies.
• Conduct daily team check-ins, performance reviews, and coaching.
• Collaborate with all departments to maximize opportunities and customer experience.

Connaissances

Automotive sales management

Leadership

Negotiation

Communication skills

Problem-solving

Organization

Team development

Formation

BC VSA Licence

BC driver's licence

Outils

CRM systems

DMS systems

Description du poste

DRIVING POSSIBILITIES

Position: Sales Manager

Status: Full-Time

Dealership: BMW/MINI Langley

Department: Sales

Compensation: $100,000 - $160,000 per year

We are proud of our forward-thinking culture developed over 40 years of continuous improvement initiatives. OpenRoad is one of the largest and fastest growing automotive retail groups in the country (representing 23 brands across 44 locations) with a shared vision to become the national automotive leader in customer experience. As one of “Canada’s Best Employers” and “Best Managed Companies”, we are looking for team players who are excited to continually learn, work hard, and take ownership of their role.

Our size doesn't define us, our people do. No one is just a number here, everyone matters, and our culture is the foundation of our success.

JOIN OUR LEADERSHIP TEAM!

BMW Langley & MINI Langley is looking for a motivated, results-driven Sales Manager who is passionate about developing people, driving performance, and delivering an exceptional luxury automotive experience.

We are looking for a hands‑on leader who leads by example, thrives in a fast‑paced environment, and takes ownership of both team development and dealership results.

This is more than a Sales Manager position, it’s an opportunity to make your mark with two of the most exciting brands in the automotive industry. Located in the prestigious Langley Auto Collection, BMW Langley & MINI Langley offers a unique combination of luxury, performance, innovation, and an established customer base in the growing Fraser Valley market. With exciting new products, an evolving dealership, and the strength of OpenRoad Auto Group behind you, you'll have the opportunity to be part of our winning team, contribute fresh ideas, and play a meaningful role in shaping our next chapter of success.

As part of OpenRoad Auto Group, you'll join one of Canada's leading automotive retail groups, with opportunities for professional growth and career advancement.

A CAREER AT OPENROAD

• Opportunity to work with a variety of OEM BRANDS including Acura Audi, BMW, Genesis, Honda, Hyundai, Infiniti, Jaguar, Land Rover, Lexus, Mazda, Mercedes‑Benz, MINI, Porsche, Rolls‑Royce, Subaru, Toyota, Volkswagen
• Amazing Incentives including but not limited to Discounted Vehicle Purchasing Program, Footwear Subsidy, Employee Referral Program, Employer RRSP Matching, & a Tool Allowance.
• Internal and external, training & development opportunities for skill development and growth
• Be part of collaborative, friendly, and progressive work culture with an emphasis on transparency, innovation, relationship, and empowerment
• Comprehensive Extended Health and Dental plan, tailored toward Associate wellness
• Recognition and Engagement Events
• And more!

ROLE & RESPONSIBILITIES

• Lead, coach, and motivate Product Advisors to achieve sales, profitability, and customer satisfaction targets.
• Take an active role in customer interactions, deal structuring, negotiations, and closing opportunities.
• Drive new and pre‑owned vehicle sales through effective daily activity management.
• Monitor key performance indicators, including appointments, lead conversion, closing ratios, and gross profit.
• Ensure consistent CRM utilization, customer follow‑up, and execution of dealership sales processes.
• Develop opportunities through lease portfolios, customer retention, and Service‑to‑Sales initiatives.
• Support inventory management, trade evaluations, and aging inventory strategies.
• Conduct daily team check‑ins, performance reviews, and ongoing coaching.
• Collaborate with all dealership departments to maximize opportunities and deliver an exceptional customer experience.

KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED

• Minimum 2 years of automotive Sales Management experience; luxury automotive experience preferred.
• Proven ability to lead, develop, and motivate high‑performing sales teams.
• Strong understanding of dealership operations, financial performance, and sales processes.
• Excellent communication, negotiation, and problem‑solving skills.
• Highly organized, accountable, and comfortable working in a performance‑driven environment.
• Experience with dealership CRM and DMS systems.
• Valid BC VSA Licence or eligibility to obtain one and a valid BC driver’s licence.

GROW YOUR CAREER AT OPENROAD!

We are an equal opportunity employer that values diversity, inclusion, and respect in the workplace. We are committed to creating opportunities for our associates to learn, advance their careers, and reach their full potential.

We thank all applicants for their interest; however, only those selected for an interview will be contacted.