Sales Manager

Fraserway-Rv; City of Leduc; On-site; CAD 120,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Performance bonus

RRSP matching

Career growth

Employee discounts

Job summary

Fraserway RV is seeking an experienced Sales Manager to lead our Leduc dealership in Alberta. This hands-on leader will develop people, drive performance, and grow the business in a fast-paced retail environment.

You will recruit, coach, and retain top talent while collaborating with leadership to improve customer experience. The role emphasizes accountability, strategy execution and delivering results, with opportunities for career growth within a national RV company.

Qualifications

• Proven track record of leading and developing a sales team.
• Strong coaching and performance management skills.
• Ability to create accountability with a positive, Engaging team culture.
• Strong business and financial acumen with understanding of sales metrics, margins and profitability.
• Confident in decision making, problem solving and urgency when needed.
• Excellent communication, negotiation and customer service skills.
• Energy, optimism and a genuine desire to help people succeed.
• Track record of achieving sales results.
• RV or automotive dealership experience is a plus; strong leaders from other high-volume environments are welcome.

Responsibilities

• Lead, coach and develop a team of Sales Consultants to meet revenue, gross profit and unit targets.
• Establish expectations and culture of accountability, performance and teamwork.
• Develop and execute sales strategies to drive growth and improve results.
• Coach Sales Consultants through the customer journey from lead to delivery.
• Use data to identify opportunities and improve results.
• Recruit, develop and retain top sales talent and build a future leadership pipeline.
• Collaborate with General Manager and dealership leaders to enhance customer experience.

Skills

Sales leadership

Coaching

Performance management

Sales strategy

Financial acumen

Decision making

Communication

Negotiation

Customer service

AMVIC licence

Job description

We're not looking for someone to simply manage a sales team. We're looking for someone who can build one.

Fraserway RV is looking for an experienced, ambitious and people-focused Sales Manager to lead our Leduc dealership.

This is an opportunity for a sales leader who knows how to develop people, drive performance, create accountability and grow a business. If you're energized by building high-performing teams and delivering results in a fast-paced retail environment, we'd like to meet you.

The Opportunity

Leduc is an important market for Fraserway RV, with significant opportunity to grow our customer base, strengthen our sales team and increase our market presence.

Reporting to the General Manager, you will:

• Lead, coach and develop a team of Sales Consultants to achieve revenue, gross profit and unit targets
• Establish clear expectations and create a culture of accountability, performance and teamwork
• Develop and execute sales strategies that drive growth and improve results
• Coach Sales Consultants through the entire customer journey, from lead generation through to delivery
• Use sales activity, performance and market data to identify opportunities and improve results
• Recruit, develop and retain top sales talent and build a strong pipeline of future leaders
• Work closely with the General Manager and other dealership leaders to improve the overall customer experience and dealership performance
• Build strong relationships with customers, OEM partners and internal teams
• Champion Fraserway's sales processes, programs and values

What We're Looking For

We're looking for a hands-on sales leader, not someone who manages from the sidelines.

You will bring:

• A proven track record of leading and developing a sales team
• Strong coaching and performance management skills
• The ability to create accountability while maintaining a positive, engaging team culture
• Strong business and financial acumen, with an understanding of sales metrics, margins and profitability
• Confidence making decisions, solving problems and creating urgency when needed
• Excellent communication, negotiation and customer service skills
• Energy, optimism and a genuine desire to help people succeed
• A strong track record of achieving sales results

RV or automotive dealership experience is an asset, but we are also interested in strong sales leaders from other high-volume retail or sales environments.

An AMVIC licence is required.

Why Fraserway RV?

Fraserway RV is part of Canada's largest vertically integrated RV company, with dealerships spanning coast to coast. We're an industry leader in selling, servicing and renting recreational vehicles, and we're continuing to grow.

Our culture is built around three values:

Humble – We put the team ahead of ourselves.
Hungry – We look for the next opportunity to improve and succeed.
Smart – We use good judgment and understand the impact of our decisions.

In return, we offer:

• Competitive base salary + performance-based incentive opportunity ($150,000+)
• Employer-matching RRSP program
• Career growth and leadership development opportunities
• Employee discounts on RV purchases, rentals and parts
• Corporate discounts on travel, hotels, technology and more
• Company events and team activities
• The opportunity to build a career with a growing national organization

Ready to Make an Impact?

This isn't a role for someone looking for a comfortable management position. It's for a sales leader who wants to build a team, grow a business and make a difference.