Sales Director

Thorens Talents; Toronto; On-site; CAD 120,000 - 170,000; Full time

Benefits offered by this job

Insurance

Car allowance

Job summary

Thorens Talents in Ontario seeks a Sales Director to lead a B2B sales team across construction markets. You will develop growth strategies, mentor reps, manage pricing and targets, and ensure strong client relationships while driving revenue and margins.

Travel as needed and collaborate with operations to optimize performance. The ideal candidate has 5+ years in sales leadership, proven in technical sales, excellent negotiation and communication skills, and deep knowledge of the Ontario

Qualifications

• Minimum 5 years of sales management experience.
• Experience in B2B sales and technical sales.
• Excellent communication and negotiation skills; able to close deals.
• Knowledge of the Ontario construction market.
• Valid driver’s license; ability to travel as needed.

Responsibilities

• Develop and execute sales strategies and forecasts to drive growth.
• Identify and penetrate new markets and customer segments.
• Build and maintain strong client relationships; provide after‑sales support.
• Lead, train, coach, and evaluate the sales team; monitor performance.
• Manage pricing, targets, and tender/bid processes.
• Coordinate with operations; monitor accounts receivable and expenses.
• Represent the company at trade shows and industry events.

Skills

Sales leadership

B2B sales

Technical sales

Negotiation

CRM software

Ontario market knowledge

Communication

Driver's license

Travel willingness

Tools

CRM software

Microsoft Office

Job description

COMPANY DESCRIPTION

Our client is a leading distributor of specialized equipment in the construction industry, recognized for setting the standard in both product quality and customer satisfaction. They are seeking an ambitious and results-driven Sales Director to drive their growth in Ontario, while also mentoring and motivating a talented sales team.

JOB DESCRIPTION

The Sales Director is responsible for developing and monitoring sales growth strategies, identifying new markets and customers, and ensuring the maintenance of strong client relationships. They will oversee the sales representatives team, ensure their training, and monitor their performance and activities. They will participate in pricing management, the establishment of sales targets, and the follow‑up of complex administrative matters, while ensuring the smooth operation of the branch under their responsibility.

TASKS AND RESPONSIBILITIES

• Develop and execute sales strategies and forecasts to drive business growth.
• Identify, develop, and penetrate new markets and customer segments.
• Build, maintain, and strengthen customer relationships while providing ongoing after‑sales support.
• Address customer concerns and complaints in a timely and professional manner.
• Contribute to the achievement of annual sales and business objectives.
• Ensure the implementation and follow‑up of the marketing plan and define effective client engagement strategies.
• Actively participate in business development and relationship‑building activities, including trade shows, industry events, and networking opportunities.
• Serve as the primary liaison between operational divisions and the sales team.
• Recruit, train, coach, evaluate, and manage sales representatives.
• Optimize sales processes, work methods, and team performance.
• Monitor and support the achievement of individual and team sales targets.
• Manage and oversee tender and bid submission processes.
• Monitor administrative matters, including accounts receivable and internal procedures.
• Contribute to financial forecasting and support initiatives that protect company margins and business interests.
• Review and monitor team expenses to ensure cost‑effective operations.
• Participate in business development, operational improvement, and technical projects approved by management.
• Ensure the smooth and efficient operation of the branch under their responsibility.
• Support the overall achievement of organizational objectives and operational excellence.

QUALIFICATIONS

• Minimum 5 years of sales management experience.
• Experience in B2B sales.
• Proven experience technical sales and business development.
• Exceptional communication and negotiation skills with a focus on effectively closing deals.
• Knowledge of the Ontario construction market.
• Experience with CRM and marketing software (an asset).
• Strong business acumen.
• Problem‑solving and analytical skills to interpret sales performance and market trend information.
• Excellent decision‑making, organizational, time‑management, administrative, and computer skills (including Microsoft Word, Excel, and Outlook).
• Excellent English; oral and written.
• A valid driver’s license and ability to travel as needed including overnight stays outside the region.

WORK CONDITIONS

Base salary + commission, with total compensation potential ranging from $120,000 to $170,000, depending on experience.

Permanent full-time position.

Insurance Car allowance

Note : The masculine is used to lighten the text without prejudice to the feminine form.