Sales Development Representative

Granum; Toronto; On-site; CAD 55,000 - 75,000; Full time

Benefits offered by this job

Unlimited Paid Time Off

Paid company holidays

Winter break Dec 24–Jan 1

RRSP matching (Canada)

Job summary

Granum, a leading software company for landscapers and arborists, is seeking an SDR to own outbound prospecting and qualify leads for our Sales Executives.

You will cold call SMBs in Canada and the US, travel to trade shows quarterly, and collaborate with the SDR Manager to keep a sharp pipeline. This role offers a base salary plus uncapped commissions and a comprehensive benefits package.

Qualifications

• Experience in sales, including cold calling, door-to-door, or B2B.
• Excellent communication and people skills.
• Willingness to travel to trade shows in Canada/US.
• Ability to build relationships with SMB operators.

Responsibilities

• Cold calling and outbound activity in a high-volume SMB environment.
• Qualifying leads for landscape, tree care, and snow removal operators.
• Working with SDR Manager and Sales team to maintain pipeline.
• Representing Granum at trade shows across Canada and the US.
• Tracking your metrics and KPIs to drive growth.

Skills

Outbound sales

Cold calling

B2B sales

People skills

Storytelling

Job description

Granum is the leading software company devoted to serving landscapers and arborists across North America, providing intuitive, industry-specific solutions designed to help them improve and grow their businesses while impressing their customers. Granum brings together three of the most trusted software names in the industry — LMN, SingleOps, and Greenius — into one powerful software ecosystem. More than just a software company, Granum works alongside its clients to implement systems for estimating, scheduling, crew training, invoicing, and payments, blending technology with hands‑on onboarding and human support. The company's mission is to help industry professionals unlock their potential and achieve their most important goals, all united by the belief that its clients’ success is not just a milestone, but a shared mission.

As a team, we’re on a mission to reshape an age‑old industry, and we’re looking for people who thrive on challenging and meaningful work. Our environment is highly collaborative, innovative, and supportive, with a shared commitment to having fun while making an impact. We live by our core values: We Before Me, Bias to Act, The Extra 1%, Accountable to Outcomes, Unconditional Transparency, and Forgiveness. If this resonates with you, we’d love to meet you and explore how you can help us build the future of the green industry!

Our culture and growth has been recognized with multiple awards, it’s a great time to join!

• #9 Atlanta Business Chronicle's 2024 Best Places to Work (Our second year in a row!)
• Certified Great Place to Work Canada 2024

About the Role:

You’ll be the first voice green industry operators hear from us — and that matters. You’ll own 100% of our outbound prospecting, qualifying leads for our Sales Executives and building genuine relationships with the businesses we can actually help.

Here’s what that looks like day-to-day:

• Cold calling and outbound activity in a high-volume SMB environment (we’re unapologetic about the grind)
• Qualifying leads specifically for landscape, tree care, and snow removal operators who are serious about growth
• Working closely with our SDR Manager and Sales team to keep your strategy sharp and your pipeline full
• Representing Granum at trade shows across Canada and the US (about once a quarter) — you’ll be the human face behind our brand
• Tracking your metrics and staying accountable to your KPIs because that’s how you grow

You’ll report directly to our SDR Manager, and you won’t be flying solo. We invest in our team's development because your success is our success.

Does this sound like you?

• You’re genuinely great with people and see conversations as an opportunity (not a chore)
• You can tell a clear, compelling story about why Granum matters to the people you’re calling — and you’re willing to keep refining it until it lands
• You’re a strong listener who knows when to talk and when to listen intently and learn what someone actually needs
• You’ve got people skills that translate from hospitality, retail, or customer-facing work — you know how to make someone feel heard and valued
• You’ve got sales experience under your belt (cold calling, door-to-door, or B2B)
• You’re not discouraged by rejection — you see it as part of the process
• You thrive in fast‑paced environments and you’re excited about making real impact in the green industry
• Strong organization skills (clean pipeline, honest CRM)
• Ability to travel to trade shows in Canada/US once a quarter
• Looking to build a real career in sales and see this role as a great launchpad

Compensation:

• Canada-based candidates: Base $55,000 CAD + $20,000 CAD on target commission (commissions are uncapped)
• US-based candidates: Base $50,000 USD + $30,000 USD on target commission (commissions are uncapped)

Reasons why you would love it here!

• Join a team culture that’s all about collaboration, support, and having fun while making a real impact every day.
• In the U.S., we offer comprehensive medical, dental, and vision coverage with multiple plan options, plus additional add ons like HSA/FSA accounts, disability and life insurance, and more.
• In Canada, we provide an employer-funded HSA-based benefits plan with drug, dental, and mental health coverage - giving you a flexible way to manage your healthcare needs.
• We’re committed to your financial future, with 401(k) matching for U.S. employees and RRSP matching for those in Canada.
• We invest in your growth through tailored career development conversations and support for tools, courses, and resources to help you thrive.
• And when it comes to work-life balance? We offerunlimited Paid Time Off, paid company holidays, and a company-wide winter break from December 24 to January 1 - so you can truly recharge.

Granum does not sponsor work authorization needs; candidates must have proper work authorization to work for any employer in Canada or the U.S, without sponsorship from the company.

Granum is an Equal Employment Opportunity and Affineive Action Employer. We consider qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status. Granum participates in the federal E-Verify program.

Granum is committed to providing accessible employment opportunities in accordance with the Accessibility for Ontarians with Disabilities Act, 2005. Granum reserves the right to change job descriptions as per the needs of the organization. For accommodation requests, please contact [e-mail]