Sales And Marketing Specialist

H&H Cleaning Service Inc.

Halifax

On-site

CAD 34,000 - 48,000

Part time

2 days ago

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Job summary

H&H Cleaning Service Inc. in Halifax, NS is seeking a Marketing & Business Development Specialist on a part‑time basis to increase brand awareness, generate qualified leads, and secure long‑term commercial contracts.

The role focuses on digital marketing, local SEO, and strategic outreach to property managers and facilities managers. The successful candidate will develop marketing plans, manage campaigns, and collaborate with sales and operations to convert leads into clients while

Qualifications

Proven experience in marketing, business development, or commercial lead generation.
Strong understanding of digital marketing, local SEO, Google Business Profile, and online reputation management.
Good English communication and professional writing skills.
Experience developing and executing marketing strategies.
Strong research, networking, and analytical skills.

Responsibilities

Develop marketing strategies to attract commercial cleaning clients.
Strengthen online presence, local brand recognition, and Google reviews.
Plan and manage campaigns across Google, social media, and local channels.
Improve lead generation, website visibility, and ROI across marketing spend.
Collaborate with sales/ops to convert leads and track results.

Skills

Marketing strategy

Digital marketing

Lead generation

Local SEO

CRM experience

Independent work

Tools

Google Ads

SEO

LinkedIn outreach

CRM software

Job description

Job Opening: Marketing & Business Development Specialist

Company: H&H Cleaning Service Inc.

Industry: Residential & Commercial Cleaning Services

Location: Halifax, Nova Scotia, Canada

Employment Type: Part-Time

Compensation: Negotiable based on experience and qualifications

About H&H Cleaning Service Inc.

H&H Cleaning Service Inc. is a professional cleaning company based in Halifax, Nova Scotia, providing residential, commercial, move‑in/move‑out, deep cleaning, and other specialized cleaning services.

We are looking for an experienced and results‑driven Marketing & Business Development Specialist to strengthen our company's reputation, increase brand awareness, generate qualified leads, and help secure long‑term commercial cleaning contracts.

Primary Responsibility

The primary focus of this position is to develop and execute effective marketing strategies that improve H&H's market presence and generate new commercial cleaning opportunities.

We are particularly interested in someone who understands the cleaning, janitorial, facility management, or related service industries.

Key Responsibilities 1. Commercial Client Acquisition

Develop marketing strategies to attract commercial cleaning clients.
Identify opportunities with property management companies, office buildings, retail stores, medical facilities, and other commercial properties.
Research potential clients and connect with relevant decision‑makers, including property managers, facility managers, and business owners.
Generate qualified leads and arrange meetings or site visits for the management team.
Support commercial cleaning proposals, tenders, and follow‑ups.

Key Responsibilities 2. Brand Reputation & Marketing

Develop strategies to strengthen H&H's professional image and credibility.
Improve the company's online presence and local brand recognition.
Manage and improve Google Business Profile visibility and customer review strategies.
Develop marketing campaigns that highlight our service quality, reliability, and professionalism.
Identify opportunities for local advertising, partnerships, and community networking.

Key Responsibilities 3. Digital Marketing

Plan and manage marketing activities across Google, social media, and other relevant channels.
Improve website visibility, local SEO, and lead generation.
Evaluate advertising performance and recommend improvements.
Develop engaging marketing content, promotional materials, and business outreach campaigns.
Optimize marketing spending to improve lead quality and return on investment.

Key Responsibilities 4. Marketing Strategy & Business Growth

Create and implement a practical monthly marketing plan.
Research competitors and identify new market opportunities.
Develop strategies to increase recurring commercial cleaning contracts.
Collaborate with the sales and operations teams to convert qualified leads into clients.
Track campaign performance, lead generation, and customer acquisition results.

Key Responsibilities 5. Reporting & Performance

Provide regular updates on marketing activities and progress.
Track qualified commercial leads, meetings arranged, proposals submitted, and contracts secured.
Measure marketing performance and recommend improvements.
Identify unsuccessful campaigns and suggest corrective actions.

Required Qualifications

Proven experience in marketing, business development, or commercial lead generation.
Strong understanding of digital marketing, local SEO, Google Business Profile, and online reputation management.
Good English communication and professional writing skills.
Experience developing and executing marketing strategies.
Strong research, networking, and analytical skills.
Ability to work independently and deliver measurable results.
Availability to work part‑time.

Preferred Qualifications

Previous marketing experience in the commercial cleaning, janitorial, facility management, property management, or related service industry.
Demonstrated success generating commercial clients or long‑term service contracts.
Experience with Google Ads, SEO, LinkedIn outreach, and B2B marketing.
Existing knowledge of the Halifax or Nova Scotia commercial market.
Experience working with CRM systems and lead tracking.

What We Expect

We are looking for someone who can go beyond posting on social media and actively contribute to business growth.

Success will be measured by: