Sales and Marketing Manager

Oxford Manor Retirement Residence; Ingersoll; On-site; CAD 45,000 - 75,000; Full time

Job summary

An established industry player is seeking a passionate Sales and Marketing Manager to drive occupancy and sales in a vibrant retirement community. This role emphasizes building relationships with seniors and their families, utilizing a consultative sales approach to guide them in their decision-making. You'll be responsible for developing marketing strategies, managing community partnerships, and inspiring your team to excel. If you thrive in a compassionate environment and are eager to make a difference in the lives of others, this opportunity is perfect for you.

Benefits

Competitive Wages

Support for Personal Growth

Employee Benefits

Employee and Family Assistance Program

Matching RRSP Contribution

Qualifications

• Graduate of a sales and marketing program with 3-5 years of sales experience.
• Strong interpersonal skills and understanding of seniors' needs.

Responsibilities

• Drive sales and occupancy levels, managing inquiries and bookings.
• Develop and implement marketing plans and community partnerships.

Skills

Sales Experience

Interpersonal Skills

Event Planning

Empathy for Seniors

Consultative Sales Process

Education

Post-Secondary Sales and Marketing Program

Tools

Microsoft Office

Customer Relationship System (CRS)

Job description

“How do you bring kindness to others every day?”

Join us in our journey of kindness where compassion is our language, and kindness is our legacy. We are committed to nurturing a culture of kindness that flourishes within our team. Our valued team members are the heart of our mission and their well-being directly impacts the lives of those in our care.

The Sales and Marketing Manager reports to the General Manager and is responsible for driving sales in the community.

Responsibilities:

1. Leverage Lifetimes Living’s consultative sales process “HOME Selling” to help seniors and adult children make informed decisions when choosing a retirement residence.
2. Drive occupancy levels and meet or exceed established sales targets.
3. Manage telephone inquiries and convert them to personal visit bookings.
4. Demonstrate within the team a relaxed manner and a skill in ‘going with the flow’ emphasizing people’s individual needs and not tasks and routines while ensuring work requirements are met.
5. Conduct personal visits, follow up on leads, and close sales through lease signings.
6. Track sales activity in our Customer Relationship System (CRS) database and analyze reports to identify sales trends specific to the community and residence.
7. Inspire others to be motivated and work with a passion, and empower staff.
8. Drive referrals and traffic.
9. Create, retain, and grow a portfolio of strategic networking partnerships with the local healthcare community and within the community at large: build a qualified lead database.
10. Maintain open communication at all levels.
11. Present a positive approach, not controlling language and actions towards people.
12. Develop, promote, and implement marketing plans and social events.
13. Monitor expenditures of funds allocated to the marketing budget.
14. Any and all other tasks as assigned.

Qualifications:

The qualifications needed to join our family are as follows:

1. Graduate of a post-secondary sales and marketing program or related programs.
2. Demonstrated understanding of/empathy for the needs of seniors.
3. Experience in developing and implementing sales and/or marketing plans, public and community relations campaigns, and special events.
4. Experience in event planning.
5. Proficient in the use of Microsoft Office.
6. Knowledge of the surrounding area and communities.
7. Strong interpersonal skills.
8. Valid provincial driver’s license and access to a vehicle.
9. Familiar with the provisions of the Occupational Health & Safety Act.
10. 3 – 5 years experience in Sales.
11. Experience in the senior housing or hospitality industries would be ideal but is not mandatory.
12. Ability to embrace various skills from the team to maximize the potential to enhance the well-being of all individuals.
13. Must have a clear vulnerable sector screen, no older than 6 months TB results less than 6 months, evidence of flu shot, must be able to provide three work references.

What do we offer you?

• Competitive wages
• Support for personal and professional growth
• Employee benefits
• Employee and Family Assistance Program
• Matching RRSP contribution

We appreciate all applicants' interest; only those selected for further consideration will be contacted.

We are committed to inclusion, diversity, and equity in the workplace, and we welcome applications from all persons. Our organization takes the accessibility needs of employees and candidates with disabilities into account during the position summary review process. Employees and candidates are required to notify their Director/Manager/Supervisor or Hiring Manager if they have any accessibility needs, and the organization will work with the employee to address them.