Revenue Enablement Lead — Cross-BU GTM Growth

AppDirect; Canada; On-site; CAD 95,000 - 125,000; Full time

Job summary

AppDirect is seeking a Revenue Enablement Manager to scale programs across Sales, Customer Success, Onboarding and Support. You’ll focus on getting the Sales team and Account Managers confident selling all three business unit product lines, while owning onboarding, ongoing training, content curation and tool adoption across the revenue org.

You’ll partner with RevOps and product teams to translate strategy into day-to-day enablement, with potential growth into a leadership role as the function

Qualifications

• 5+ years of experience in revenue enablement, sales enablement, or a closely related GTM role.
• Experience leading, mentoring, or coordinating others with interest in people leadership as the function scales.
• Experience building enablement programs for new hire onboarding and ongoing skill development.
• Familiarity with sales or CS methodologies (e.g., MEDDPICC, Command of the Message, Sandler).
• Comfort with GTM systems: CRM (Salesforce), conversation intelligence (Gong), LMS/enablement platforms.

Responsibilities

• Enable cross-BU selling by building and delivering curricula for Sales reps and Account Managers.
• Design and own onboarding with ramp programs, milestones, and productivity targets.
• Build ongoing enablement programs, covering product updates, messaging, and sales methodology.
• Manage the enablement content library (playbooks, battle cards, frameworks) and keep it current.
• Partner with Product Marketing, Product, and RevOps to translate roadmap changes into training.

Skills

Revenue enablement

Sales enablement

Project management

Communication

B2B SaaS

Data-driven

Cross-functional collaboration

Tools

Salesforce

Gong

Highspot

Seismic

Lessonly

Job description

AppDirect is seeking a Revenue Enablement Manager to scale programs across Sales, Customer Success, Onboarding and Support. You’ll focus on getting the Sales team and Account Managers confident selling all three business unit product lines, while owning onboarding, ongoing training, content curation and tool adoption across the revenue org.

You’ll partner with RevOps and product teams to translate strategy into day-to-day enablement, with potential growth into a leadership role as the function