Remote Sales Enablement Lead — Strategy & Execution

Geotab; Oakville; Hybrid; CAD 115,000 - 140,000; Full time

Benefits offered by this job

Flex working arrangements

Home office reimbursement

Baby bonus & parental leave top up

Online learning and networking

EV purchase incentive

Medical and dental benefits

Retirement savings program

Job summary

Geotab is seeking an Enablement Lead to own and define the end-to-end enablement strategy for a specific product, platform, or segment, grounded in deep domain expertise and tied to field execution.

You will translate capabilities into domain-specific value propositions, sales plays, and assets, and collaborate with Product Management, Product Marketing, Sales Leadership, Revenue Delivery, and Revenue Operations to align with roadmap and GTM priorities.

Qualifications

• Bachelor's degree in a related field.
• 5–8 years of experience in sales enablement or related field.
• Experience in B2B technology, SaaS, IoT preferred.
• Cross-functional go-to-market experience required.
• Ability to translate knowledge into actionable enablement strategies.
• Certifications in MEDDIC, Challenger, CHAMP are a plus.

Responsibilities

• Own and define the enablement strategy for a specific product, platform, or segment.
• Translate product capabilities into domain-specific value propositions and sales plays.
• Define a suite of enablement assets such as playbooks, messaging, and discovery guides.
• Partner with Product Management, Marketing, Sales, and Revenue teams to align enablement with roadmap.
• Collaborate with Content, Learning Design, and Demo teams to deliver scalable programs.
• Enable scalable execution that supports pipeline generation and deal progression.

Skills

Sales enablement

Cross-functional collaboration

Domain expertise

Solution selling

MEDDIC/CHALLENGER certs

Education

Bachelor's degree in related field

Job description

Geotab is seeking an Enablement Lead to own and define the end-to-end enablement strategy for a specific product, platform, or segment, grounded in deep domain expertise and tied to field execution.

You will translate capabilities into domain-specific value propositions, sales plays, and assets, and collaborate with Product Management, Product Marketing, Sales Leadership, Revenue Delivery, and Revenue Operations to align with roadmap and GTM priorities.