Remote E-commerce Conversion Rate Optimizer

Placements24; Kimberley; Híbrido; CAD 90.000 - 130.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote work

Global team

Flexible schedule

Descripción de la vacante

Placements24 is seeking a highly analytical Remote E-commerce Conversion Rate Optimizer to maximize conversion across all traffic sources. You will design, implement, and analyze A/B tests to improve landing pages and checkout flows, working fully remotely from anywhere.

The ideal candidate has 5+ years in CRO/digital analytics for ecommerce, proficiency with Google Analytics and Optimizely, and strong communication skills for remote collaboration.

Formación

• Bachelor's degree in Marketing, Statistics, Economics, CS, or related field.
• Minimum 5 years in CRO, digital analytics, or UX optimization for ecommerce.
• Proven success with A/B tests that raised conversions.
• Strong experience with Google/Adobe Analytics and CRO platforms.
• Excellent communication skills for remote collaboration.

Responsabilidades

• Develop and execute a comprehensive CRO strategy for the ecommerce site.
• Design, implement, and analyze A/B and multivariate tests.
• Analyze user behavior data and site analytics to identify improvements.
• Collaborate with UX/UI designers and developers to implement changes.
• Understand customer journey and identify friction points.
• Use analytics tools to track performance and derive insights.
• Stay up-to-date with CRO trends and best practices.
• Generate regular reports on tests and recommendations.
• Align CRO efforts with marketing and product objectives.
• Conduct user testing to supplement quantitative data.

Conocimientos

A/B testing

Web analytics

Data-driven decision making

UX optimization

Remote collaboration

Educación

Bachelor's degree in Marketing/Statistics/Economics/CS

Herramientas

Google Analytics

Adobe Analytics

Optimizely

VWO

Descripción del empleo

About the Role

Our client, a leader in the online retail space, is seeking a highly analytical and results-driven Remote E-commerce Conversion Rate Optimizer (CRO). This role is crucial for maximizing the effectiveness of our client's e-commerce website by improving user experience and increasing conversion rates across all traffic sources. You will be responsible for designing, implementing, and analyzing A/B tests and other experiments to optimize website performance, from landing pages to checkout flows. This is a fully remote position, offering the ultimate flexibility to work from any location while contributing to a high-impact team. We are looking for a data-obsessed individual with a deep understanding of user behavior, web analytics, and CRO methodologies. This role, while conceptually associated with Kimberley, Northern Cape, is open to talented professionals globally, demanding strong communication and self-management skills for effective remote collaboration.

Key Responsibilities

• Develop and execute a comprehensive CRO strategy for the e-commerce website.
• Design, implement, and manage A/B tests and multivariate tests to optimize website elements for conversion.
• Analyze user behavior data, website analytics, and customer feedback to identify areas for improvement.
• Collaborate with UX/UI designers and developers to implement recommended changes and improvements.
• Deeply understand the customer journey and identify friction points that hinder conversion.
• Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track performance and derive insights.
• Stay current with the latest CRO trends, best practices, and technologies.
• Generate regular reports on testing results, insights, and recommendations for further optimization.
• Work closely with marketing and product teams to align CRO efforts with business objectives.
• Conduct user testing and gather qualitative data to supplement quantitative analysis.

Requirements

• Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or a related field.
• Minimum of 5 years of experience in CRO, digital analytics, or UX optimization, with a strong focus on e-commerce.
• Proven experience designing and running successful A/B tests that have significantly increased conversion rates.
• Expertise in web analytics tools (e.g., Google Analytics, Adobe Analytics) and CRO platforms (e.g., Optimizely, VWO).
• Strong understanding of UX/UI principles and user psychology in online environments.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data.
• Proficiency in statistical analysis and experimentation methodologies.
• Exceptional communication skills for conveying technical insights to non-technical stakeholders in a remote setting.
• Self-motivated, organized, and able to manage projects independently.
• Experience with A/B testing front-end development is a plus.

Benefits

• This role offers a competitive salary, the complete flexibility of a fully remote work arrangement, significant opportunities for professional growth and development in a specialized and in-demand field, and the chance to make a direct and measurable impact on the client's bottom line.
• While the company has a presence near Kimberley, Northern Cape, this position allows you to work from anywhere in the world, providing an exceptional work-life balance.