Remote Creative Strategist for Performance Ads

Workada; Vancouver; Remote; CAD 60,000 - 80,000; Full time

Benefits offered by this job

100% remote team + async-friendly

$500 quarterly education stipend

Job summary

Workada, a fast-growing performance marketing agency, is seeking a Creative Strategist who turns insights into ads that convert. You’ll lead creative testing and direction across multiple eCommerce accounts, aligning sharp strategy with measurable results.

This fully remote, full-time role is for candidates in the U.S. or Canada. You’ll collaborate with creators, editors, designers, and account managers to develop, test, and scale winning ads across Meta, TikTok, and other paid social platforms.

Qualifications

• 1–3 years of experience developing, optimizing, or directing paid social creative (ideally in eCommerce).
• Proven track record of creative that drives measurable results (CTR, CVR, CPA, ROAS, etc.).
• A strong portfolio of paid social creatives, especially UGC-style ads for platforms like TikTok and Meta.
• Strong grasp of paid social creative fundamentals: copy, hooks, framing, pacing, structure, and storytelling.

Responsibilities

• Own the full creative strategy loop: hypothesis → test → learn → scale.
• Lead creative strategy and testing for 3–5 eCommerce brands across Meta, TikTok, and other paid social platforms.
• Develop data-backed creative hypotheses, plan structured tests, and iterate quickly to scale winners.
• Write clear, actionable creative briefs for creators, editors, and designers—providing precise direction from hook to CTA.
• Review ad performance and creative metrics to identify winning angles, patterns, and next-round opportunities.
• Partner with Account Managers to connect creative insights to campaign KPIs and client reporting.
• Maintain a high creative bar while ensuring consistent weekly output.
• Keep production moving fast without sacrificing clarity or quality.

Skills

Creative thinking

Performance mindset

Analytical mindset

Communication

Time management

Job description

Workada, a fast-growing performance marketing agency, is seeking a Creative Strategist who turns insights into ads that convert. You’ll lead creative testing and direction across multiple eCommerce accounts, aligning sharp strategy with measurable results.

This fully remote, full-time role is for candidates in the U.S. or Canada. You’ll collaborate with creators, editors, designers, and account managers to develop, test, and scale winning ads across Meta, TikTok, and other paid social platforms.