Regional Field Sales Lead — Retail Team

Brand Momentum Inc.; Barrie; Hybrid; CAD 54,000 - 66,000; Full time

Job summary

Brand Momentum is seeking a Retail Team Lead / Area Supervisor to oversee field execution across a defined region, leading and developing a team of Sales Experts. You will drive sales performance, manage day-to-day operations, and escalate issues within the region in alignment with company standards.

You will partner with the Field Manager to deliver consistent results and act as the primary contact for your team and regional operations.

Qualifications

• 3–4+ years of retail sales or field leadership experience.
• Proven ability to lead and coach field-based teams.
• Strong sales acumen with focus on results.
• Experience managing regional operations, scheduling and logistics.
• Excellent communication, organization, and problem solving.
• Ability to operate independently and own a territory.
• Proficiency in Microsoft Office.

Responsibilities

• Lead, coach, and develop a team of Sales Experts within your assigned region.
• Set clear goals, conduct regular check-ins, and manage performance through ongoing feedback and reviews.
• Drive accountability and performance across the team, addressing gaps and implementing corrective action plans.
• Support team engagement through recognition, incentives, and team-building initiatives.
• Own the delivery of retail sales performance within your region, ensuring KPIs and targets are met.
• Monitor individual and team performance, identifying trends and gaps.
• Motivate and guide the team to meet and exceed sales objectives.
• Deliver ongoing in-field coaching, shadowing, and skill development.

Skills

Retail sales

Field leadership

Territory management

Sales acumen

Communication

Organization

Problem-solving

Microsoft Office

Job description

Brand Momentum is seeking a Retail Team Lead / Area Supervisor to oversee field execution across a defined region, leading and developing a team of Sales Experts. You will drive sales performance, manage day-to-day operations, and escalate issues within the region in alignment with company standards.

You will partner with the Field Manager to deliver consistent results and act as the primary contact for your team and regional operations.