Programmatic Strategy Lead & Team Mentor

Publicis Groupe; Toronto; On-site; CAD 70,000 - 80,000; Full time

Benefits offered by this job

3 weeks vacation

Birthday off

Headspace membership

Wellness credits

Technology credits

Savings plan

Job summary

Publicis Media Canada is seeking a Programmatic Manager to lead a team and oversee DSP/SSP/DMP activations across client portfolios. You will translate client needs into digital activation strategies and guide account supervisors to elevate programmatic execution.

You’ll manage campaigns, mentor staff, forecast workloads, and stay ahead of new programmatic technology trends, while collaborating with directors to drive measurable business outcomes.

Qualifications

• College or University degree required.
• 4-6 years combined experience in digital with a focus on platforms evolution.
• 3 years of experience managing demand side platforms and working environment for traders.
• 1-2 years of experience managing a group of 5 or more individuals.
• Experience in operations as asset.

Responsibilities

• Develop campaign strategy or programmatic strategy with the internal or external client teams.
• Evaluate data-driven avenues and draw conclusions for client campaigns.
• Help Account Supervisors create advanced actionable insights when needed.
• Create programmatic campaigns within our demand side platforms.
• Be the people leader, a mentor and sometimes a doer when needed.
• Work with Director on your portfolio to advance client knowledge in programmatic activation.
• Oversee user management across the group and clients.
• Manage forecasts for your respective book of business.
• Ensure activation managers understand the programmatic landscape pertaining to their book.
• Manage knowledge sharing within your group.
• Keep up with new programmatic technology trends.

Skills

Digital marketing experience

Programmatic platforms

Leadership

Data-driven decision making

Strategic thinking

Education

College or University degree

Tools

DSPs

SSP

DMP

Job description

Publicis Media Canada is seeking a Programmatic Manager to lead a team and oversee DSP/SSP/DMP activations across client portfolios. You will translate client needs into digital activation strategies and guide account supervisors to elevate programmatic execution.

You’ll manage campaigns, mentor staff, forecast workloads, and stay ahead of new programmatic technology trends, while collaborating with directors to drive measurable business outcomes.