PR Account Manager

Beattie Group; Toronto; Hybrid; CAD 60,000 - 90,000; Full time

Job summary

Join a vibrant team at a leading PR agency in Toronto as a PR account manager. This role involves hands-on support in media relations and client account management, enabling you to grow your skills in a dynamic environment. With a focus on flexibility and a collaborative culture, you'll play a key part in delivering impactful PR campaigns and building lasting media relations.

Qualifications

• 4+ years’ experience in PR or related industry role.
• Established network of media and influencer contacts.
• Previous experience working in an agency environment.

Responsibilities

• Manage strategic plans and client portfolios and oversee media relations.
• Host events and plan media engagement activities.
• Collaborate with senior team for business development initiatives.

Skills

Media relations

Crisis management

Networking

Event planning

Project management

Communications platforms understanding

Education

College diploma / university degree in PR, Journalism, Digital Marketing or Marketing

Tools

Canva

Adobe Creative Suite

MailerLite

Microsoft Office

Job description

Like a tartan, we are a tightly woven team of passionate, resilient, and approachable people who are unique and diverse in our thinking. We’re certified for exceptional workplace culture by The Canadian Workplace Culture Index, the leading Canadian measure of workplace culture.

Position Overview

We are currently looking for an experienced PR account manager to join our team based in Toronto and be actively involved in all areas of account services to tartanbond clients and support the senior team.

You will be joining an experienced and dynamic team and this role will help to deliver creative PR, media relations, and press trip activity, being hands on in the day-to-day supporting of accounts, contributing to the continued growth and success of the team while building your own skillset. We are proud to offer flexible hybrid working between home and the office

Role responsibilities

• Working on strategic plans and decisions for client portfolios as well as proactively managing any client or media crisis or issue that arises on behalf of the agency
• Building, maintaining and nurturing existing relationships with top-level local, national and international media to secure client coverage, across sectors including; travel & tourism, hospitality, lifestyle and others
• Hosting events, dinners, meet and greet site tours and media / influencer trips
• Planning and executing media and influencer drops, gifting and sponsorship opportunities as well as all client facing activities; weekly briefing calls, reports and strategic planning meetings
• Working closely with the agency director on business development activities to secure new clients and PR projects, helping to build pitches / proposals, engaging in research and participating on presentations when required
• Mentoring and overseeing junior members of the team and work closely with agency partners to ensure they meet agency standards and best practices

Required skills

• 4+ years’ experience in PR or related industry role
• Experience using Canva, Adobe Creative Suite, MailerLite (or similar marketing programmes)
• Competent at using Microsoft Office and cloud-based software
• Have an understanding of the Canadian media landscape and beyond
• Established network of media and influencer contacts and proven track record of securing media coverage
• Have an understandingof traditional and digital communications platforms
• Previous experience working in an agency
• Travel / hospitality experience
• Event planning experience
• Ideally a college diploma / university degree in PR, Journalism, Digital Marketing or Marketing

Our Location

We proudly offer a flexible work environment with remote working days mixed in with an office space when it’s safe to do so. Our vibrant co-working office space is located in the Yonge and Wellesley area, minutes from the TTC and a short distance to several national media outlets.

Our Values

tartanbond is a friendly and collaborative workplace that focuses on work-life balance, personal growth and equal opportunities for all. We continually embrace change and we are always striving to do things the right way. We lead with kindness, always.

Equity, Diversity, Decolonization, and Inclusion (EDDI)

tartanbond is a force for good, through the people we employ, the work we produce, the clients we partner with and the causes we support. Equity, diversity, and inclusion are becoming ingrained in our DNA. We embrace and celebrate individuality and we are committed to proactively creating opportunities for all in our quest to build a more diverse, equitable, and inclusive workplace.