PPC Manager, Veterinary (Remote, Victoria)

Blacksmith Agency LLC; Victoria; Remote; CAD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is seeking a PPC Manager, Veterinary, to own paid media for veterinary clients. You will direct targeting, budget calls, and the narrative on calls, acting as the strategic voice for accounts.

You will manage campaigns across Google, Meta, LinkedIn and Microsoft Ads, with a focus on clear ROAS improvements and long-term client growth. Remote role for US/Canada/LatAm/SA markets.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Track record of improving ROAS, CPA or pipeline metrics.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• Veterinary or multi-location business experience is a plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing.
• Set up reliable conversion tracking with GA4, Tag Manager and pixels.
• Own 90-day and quarterly roadmaps for each client and report numbers.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English on calls

Tools

GA4

Tag Manager

Platform pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.