PPC Manager, Veterinary (Remote, Kitchener)

Blacksmith Agency LLC; Kitchener; Remote; CAD 98,000 - 154,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a PPC Manager, Veterinary. You will own paid media for veterinary clients, including budget calls, roadmap and narrative when clients ask why. You are the strategic voice and decision-maker on campaigns.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bids, testing, and tracking. Strong English for US calls and veterinary multi-location experience are a plus.

Qualifications

• 3+ years hands-on in Google Ads and Meta; campaigns built, run and optimized.
• Proven ROAS/CPA improvements with numbers you can share.
• Experience managing multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.
• Experience in veterinary or multi-location businesses is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for accounts.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop the 90-day and quarterly roadmaps for each client and narrate the numbers.
• Grow accounts through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

PPC management

Agency experience

English for US clients

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.