Paid Media Manager, Veterinary (Remote, Ottawa)

Blacksmith Agency LLC; Ottawa; Remote; CAD 92.000 - 141.000; Vollzeit

Zusammenfassung

Blacksmith Agency is a AI-first digital agency seeking a Paid Media Manager for veterinary clients. You will own paid media programs across Google Ads, Meta, LinkedIn and Microsoft Ads, guiding strategy, budgets, and narrative on calls with clients.

You bring 3+ years hands-on experience in paid search and social with a track record of ROAS/CPA improvements. Experience with multi-location veterinary brands and US client communication is a strong plus. This is a fully remote, full-time role.

Qualifikationen

• 3+ years hands-on in Google Ads and Meta with campaign experience.
• Proven ROAS/CPA improvement track record.
• Agency experience managing multiple clients simultaneously.
• Clear spoken English with US clients on live calls.
• Experience in veterinary or multi-location businesses is a strong plus.

Aufgaben

• Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads.
• Handle budget allocation, bidding, targeting, and creative testing.
• Set up conversion tracking with GA4, Tag Manager, and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and present storytelling of numbers.
• Drive account growth through retention and upsell.

Kenntnisse

Google Ads proficiency

Meta Ads

Campaign optimization

Agency collaboration

English communication

Tools

GA4

Tag Manager

Pixels

Jobbeschreibung

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.