PPC Manager, Veterinary (Remote, London)

Blacksmith Agency LLC; London; Remote; CAD 70,000 - 100,000; Full time

Job summary

Blacksmith Agency LLC is seeking a PPC Manager, Veterinary, to own paid media for veterinary clients across multiple platforms. You will set budgets, craft bidding strategies, and drive the narrative on client calls, acting as the strategic voice for campaigns.

You will own measurement and attribution using GA4, Tag Manager, and platform pixels, build 90-day roadmaps, and pursue growth through retention and upsell in a remote setting with US/International clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A track record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Budget Management

Campaign Optimization

Tools

GA4

Tag Manager

Facebook Pixel

Microsoft Ads Editor

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.