Paid Media Manager, Veterinary (Remote, Kitchener)

Blacksmith Agency LLC; Kitchener; Remote; CAD 99,000 - 155,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager specialized in veterinary clients. You own paid media strategy, budgets, and the narrative when clients ask why, acting as the strategic voice in client conversations.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize for ROAS, CPA and pipeline, and own the 90-day and quarterly roadmaps with a focus on long-term client growth while maintaining strong multi-location account

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

English on live calls

Tools

GA4

Google Tag Manager

Tracking pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.