PPC Manager Remote - B2B Growth & ROAS Strategy

Blacksmith Agency LLC; Vancouver; Remote; CAD 98,000 - 154,000; Full time

Job summary

Blacksmith Agency LLC is seeking a PPC Manager to own paid media for a portfolio of B2B and growing-brand clients. You will guide targeting, budget calls, roadmaps and the client narrative, acting as the strategic voice in the room.

You’ll manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads with hands-on optimization. The role emphasizes ROAS/CPA improvements, conversion tracking accuracy and reporting on a quarterly basis.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Agency experience managing multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing.
• Set conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

PPC management

Platform optimization

Agency experience

Client communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency LLC is seeking a PPC Manager to own paid media for a portfolio of B2B and growing-brand clients. You will guide targeting, budget calls, roadmaps and the client narrative, acting as the strategic voice in the room.

You’ll manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads with hands-on optimization. The role emphasizes ROAS/CPA improvements, conversion tracking accuracy and reporting on a quarterly basis.