Paid Social Activation Lead (Hybrid)

OMGCA Omnicom Media Group Canada; Canada; Hybrid; CAD 70,000 - 80,000; Full time

Benefits offered by this job

Generous paid time off

Flexible hybrid work model

Professional development & training

Global agency network

Job summary

Omnicom Media in Canada is seeking an Account Manager, Paid Social Activation, to lead campaign execution across Meta, TikTok, Snapchat, LinkedIn, Reddit and Pinterest, while guiding a team to align activation with strategic objectives.

You will oversee performance, develop testing frameworks, optimize budgets, and deliver actionable insights to clients, while mentoring Managers and Associates in a hybrid work setting.

Qualifications

• 4–6 years experience in paid social or digital media.
• Proven experience managing campaigns and leading teams.
• Strong analytical and strategic thinking skills.
• Experience presenting to clients and leading discussions.
• Deep understanding of platform optimization and performance drivers.
• Strong leadership and communication skills.

Responsibilities

• Lead development and execution of paid social activation plans aligned to client objectives.
• Oversee campaign performance and optimization strategies across accounts.
• Develop and manage testing frameworks, audience strategies, and budget allocation approaches.
• Analyze performance data and deliver clear, actionable insights and recommendations.
• Present performance results and strategic recommendations to clients.
• Act as primary day‑to‑day client contact for activation‑related discussions.
• Manage and mentor Managers and Associates, ensuring quality and consistency of work.
• Oversee pacing, forecasting, and campaign delivery across accounts.
• Ensure billing accuracy and operational compliance.
• Maintain strong understanding of platform capabilities and emerging trends.
• Support senior team members with hiring.

Skills

Campaign leadership

Analytics & insights

Client communication

Platform optimization

Team mentorship

Presentation skills

Tools

Meta Ads Manager

TikTok Ads Manager

LinkedIn Ads

Snapchat Ads

Reddit Ads

Pinterest Ads

Job description

Omnicom Media in Canada is seeking an Account Manager, Paid Social Activation, to lead campaign execution across Meta, TikTok, Snapchat, LinkedIn, Reddit and Pinterest, while guiding a team to align activation with strategic objectives.

You will oversee performance, develop testing frameworks, optimize budgets, and deliver actionable insights to clients, while mentoring Managers and Associates in a hybrid work setting.