Senior Campaign, Social

Omnicom Media; Toronto; Hybrid; CAD 55,000 - 65,000; Full time

Benefits offered by this job

Generous paid time off and wellness

Hybrid work model

Training & development opportunities

Global agency network

Employee groups and inclusion programs

Job summary

Omnicom Media Canada is seeking a Sr Campaign Manager, Paid Social Activation, to lead paid social campaigns across Meta, TikTok, Snapchat, LinkedIn, Reddit, and Pinterest. You will own execution, optimization, and performance against client KPIs.

You will collaborate with strategy, planning, and analytics teams, monitor budgets, and ensure accurate campaign documentation, with a hybrid work model and opportunities for growth within a global network.

Qualifications

• 3-4 years experience in paid social or digital media.
• Strong platform expertise across major social channels.
• Experience managing budgets and optimizing campaigns.
• Understanding of attribution, tracking, and performance metrics.
• Strong analytical and problem-solving skills.
• Ability to manage multiple campaigns and priorities.

Responsibilities

• Own end-to-end campaign execution across paid social platforms.
• Manage budgets, pacing, and performance against defined KPIs.
• Conduct Self and Peer-QA to ensure accuracy in campaign structure, naming conventions, and tracking.
• Implement optimization strategies across targeting, bidding, and creative.
• Analyze performance data and translate into actionable insights and recommendations.
• Collaborate with strategy, planning, and analytics teams to align on objectives.
• Participate in client reporting and performance discussions.

Skills

Paid social experience

Platform expertise across social

Budget management

Attribution & metrics

Analytical thinking

Campaign management

Tools

Prisma

Job description

Job Description

As a Sr Campaign Manager, Paid Social Activation, you will own the execution and performance of paid social campaigns across key platforms including Meta, TikTok, Snapchat, LinkedIn, Reddit, and Pinterest, ensuring delivery against client KPIs while driving optimization and contributing to strategy.

Agency

Omnicom Media

Job Function

Media

Job Subfunction

Performance Media

What You’ll Do

• Own end-to-end campaign execution across paid social platforms
• Manage budgets, pacing, and performance against defined KPIs
• Conduct Self and Peer-QA to ensure accuracy in campaign structure, naming conventions, and tracking
• Implement optimization strategies across targeting, bidding, and creative
• Analyze performance data and translate into actionable insights and recommendations
• Contribute to testing frameworks and campaign experimentation plans
• Support development of audience strategies and segmentation approaches
• Collaborate with strategy, planning, and analytics teams to align on objectives
• Participate in client reporting and performance discussions
• Ensure billing accuracy, reconciliation (e.g. Prisma), and campaign documentation
• Maintain platform best practices and campaign structure integrity

About You

• 3-4 years experience in paid social or digital media
• Strong platform expertise across major social channels
• Experience managing budgets and optimizing campaigns
• Understanding of attribution, tracking, and performance metrics
• Strong analytical and problem-solving skills
• Ability to manage multiple campaigns and priorities
• Experience with Prisma is an asset

Why Join Omnicom Media Canada

At Omnicom Media Canada, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action - focused on community, impact, and opportunity.

Community - We build a culture where our people show up for each other, grow together, and win together.

Impact - Your work creates real outcomes - for clients, for the business, and for the industry.

Opportunity - We give you the runway, resources, and support to keep rising - on your terms and at your pace.

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: $55,000 - $65,000

Skills

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
• A flexible hybrid work model that works for you.
• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
• A chance to be part of and grow within a global network of agencies.
• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Life on the Spectrum, Pan-Asian Network, and Rainbow Lounge.

Omnicom Media is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to [e-mail].

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.

Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/