Paid Search Activation Manager

Adelphi Group; Toronto; Hybrid; CAD 50,000 - 60,000; Full time

Benefits offered by this job

Generous paid time off

Hybrid work model

Personal development opportunities

Global agency network

Job summary

Omnicom Media Canada is seeking a Manager, Paid Search Activation to own the end-to-end execution and performance of paid social campaigns across major platforms, ensuring delivery against client KPIs while driving optimization and contributing to strategy.

You will manage budgets, pacing, QA, testing, and audience strategies; collaborate with strategy, planning, and analytics teams; and participate in client reporting and billing accuracy.

Qualifications

• 1-2 years of paid search or digital media experience.
• Strong platform expertise across major search channels.
• Experience managing budgets and optimizing campaigns.
• Understanding of attribution, tracking, and performance metrics.
• Strong analytical and problem-solving skills.
• Ability to manage multiple campaigns and priorities.
• Experience with Prisma is an asset.

Responsibilities

• Own end-to-end campaign execution across paid social platforms.
• Manage budgets, pacing, and performance against defined KPIs.
• Conduct Self and Peer-QA to ensure accuracy in campaign structure, naming conventions, and tracking.
• Implement optimization strategies across targeting, bidding, and creative.
• Analyze performance data and translate into actionable insights and recommendations.
• Contribute to testing frameworks and campaign experimentation plans.
• Support development of audience strategies and segmentation approaches.
• Collaborate with strategy, planning, and analytics teams to align on objectives.
• Participate in client reporting and performance discussions.
• Ensure billing accuracy, reconciliation (e.g. Prisma), and campaign documentation.
• Maintain platform best practices and campaign structure integrity.

Skills

Paid search

Digital media

Budget management

Attribution & tracking

Analytics

Campaign management

Tools

Prisma

Job description

Omnicom Media Canada is seeking a Manager, Paid Search Activation to own the end-to-end execution and performance of paid social campaigns across major platforms, ensuring delivery against client KPIs while driving optimization and contributing to strategy.

You will manage budgets, pacing, QA, testing, and audience strategies; collaborate with strategy, planning, and analytics teams; and participate in client reporting and billing accuracy.