On-Site Sales & Marketing Coordinator: Events & Analytics

Eastlink; Halifax; Hybrid; CAD 42,000 - 62,000; Full time

Job summary

Eastlink is seeking a Sales & Marketing Coordinator to support consumer sales and regional marketing initiatives through administrative coordination, event support, and data management. You will help ensure sales teams have the tools, materials, and information needed to drive growth and success across the Maritimes region.

The role is on-site, with participation in regional events, home shows, and occasional travel.

Qualifications

• Strong organizational and project coordination skills.
• Excellent written and verbal communication skills.
• Strong analytical skills with the ability to interpret data.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.

Responsibilities

• Assist in planning, organization, and execution of regional home shows, community events, and sales events.
• Attend events and home shows as a representative of Eastlink.
• Coordinate event logistics, including booth setup, staffing, registrations, and post-event follow-up.
• Ensure sales teams have the required marketing materials and support to maximize event effectiveness.
• Track event performance, team feedback, and sales breakage.
• Collect, analyze, and report on sales performance data across the region.
• Prepare regular sales reports and dashboards utilizing internal reporting systems.
• Monitor channel metrics and targets, and identify trends, opportunities, and areas for improvement.
• Support territory analysis and sales performance evaluations.
• Create and maintain reporting tools and databases to support sales and marketing activities.
• Generate reports and analytics to support business planning and performance measurement.
• Contribute ideas to improve sales processes.
• Coordinate and administer regional marketing activities.
• Order, track, and distribute marketing materials, promotional items, signage, and sales collateral to regional sales teams.
• Maintain inventory of marketing assets and ensure materials are current and available.
• Coordinate vendor relationships related to promotional products, print materials, and event resources.
• Work in partnership with National Marketing on marketing calendars and coordinate project timelines.
• Strong organizational and project coordination skills.
• Excellent attention to detail and ability to manage multiple priorities.
• Strong analytical skills with the ability to interpret and present data.
• Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint.
• Excellent written and verbal communication skills.
• Strong customer service mindset and professional demeanor.

Skills

Organizational skills

Project coordination

Analytical skills

Communication skills

Customer service mindset

Tools

Excel

PowerPoint

Job description

Eastlink is seeking a Sales & Marketing Coordinator to support consumer sales and regional marketing initiatives through administrative coordination, event support, and data management. You will help ensure sales teams have the tools, materials, and information needed to drive growth and success across the Maritimes region.

The role is on-site, with participation in regional events, home shows, and occasional travel.