National Sales Manager, Canada

Axis Communications AB; Toronto; On-site; CAD 210,000 - 240,000; Full time

Benefits offered by this job

Health insurance

Sabbatical program

Flexible work arrangements

Tuition reimbursement

Global exposure

Professional development

Competitive compensation

Job summary

Axis Communications is seeking a National Sales Manager for Canada based in Mississauga, Ontario. You will lead a national sales team, shape the sales strategy, and drive growth across Canada while aligning with leadership on forecasts and strategic opportunities.

You will coach sales leaders, manage complex deals, and build long-term relationships with key customers and partners. The role requires strong strategic thinking, cross-functional collaboration, and market insight.

Qualifications

• Bachelor\'s degree in business or related field or equivalent experience.
• Significant sales experience in video surveillance, physical security or related tech market.
• Track record of leading and developing managers and sales teams across locations.
• Experience setting and delivering sales strategy, managing forecasts and pipelines, and meeting targets.
• Experience supporting complex sales opportunities and cross-functional collaboration.

Responsibilities

• Set the national sales strategy for Canada and lead its rollout.
• Lead and develop a high-performing national sales team of leaders and specialists.
• Build and maintain strategic relationships with key customers and partners.
• Review forecasts, pipeline, and performance numbers and report to leadership.
• Guide pricing and commercial decisions for strategic customers and major opportunities.
• Collaborate with other functions to align sales plans and ensure policy compliance.

Skills

Strategic thinking

Commercial judgment

Leadership & coaching

Negotiation

Cross-functional collaboration

Communication

Education

Bachelor's degree in business or related field

Tools

CRM systems

Sales reporting tools

Job description

National Sales Manager, Canada

Location: Canada - ON - Toronto

Remote Type: On-Site

Time Type: Full time

Job Description

Job Title

National Sales Manager, Canada

Job Description

Ready to lead a high-performing sales team and drive growth across Canada?

As National Sales Manager, Canada, you'll lead our sales teams across the country and join the Canadian leadership team. You'll guide a national team of sales leaders and specialists, build strong relationships with customers and partners, and help Axis grow sustainably in the Canadian market. The role is based in Mississauga, Ontario.

What you'll do as National Sales Manager, Canada

This role will bring strategic perspective, strong commercial judgment, and a collaborative leadership style. They will work closely with colleagues across the business to align sales priorities with company objectives and support a high-performing, customer-focused organization.

• Set the direction: Help shape the national sales strategy, then lead its rollout. You'll turn priorities into clear plans, goals and performance expectations for the Canadian sales team.
• Keep track of performance and the market: Follow sales results, market conditions, customer needs and what competitors are doing. You'll use these insights to spot opportunities and deal with risks early.
• Report to leadership: Review forecasts, pipeline and performance numbers, and give leadership timely, accurate reports.
• Make key commercial decisions: Guide pricing and commercial decisions for strategic customers and major opportunities, following Axis policies and approval steps.
• Lead and develop your team: Coach and develop your sales leaders and teams. You'll build an inclusive, accountable and high-performing sales team with a culture of customer focus, ownership and continuous learning.
• Build lasting relationships: Develop strategic relationships with key customers, partners and industry stakeholders. You'll represent Axis at important customer meetings and industry events, and support your team on complex deals and negotiations.
• Work across the business: Partner with other functions to align sales plans, coordinate resources and keep teams up to date on priorities, market developments, forecasts and progress. You'll also make sure the sales organization follows company policies, processes and ethical standards.

Who we are looking for

You think strategically and have strong commercial judgment, and you know how to turn plans into measurable results. You lead in a collaborative way: you coach people, grow talent and bring teams together, whether you're with them in person or connecting virtually across the country. You communicate clearly and confidently with senior stakeholders, and you negotiate and influence well. You stay resilient and focused on results when the market shifts. Above all, you lead ethically, value cooperation and keep looking for ways to improve.

What you bring:

• A bachelor's degree in business or a related field, or equivalent relevant experience
• Significant sales experience, ideally in video surveillance, physical security or a related technology market
• A track record of leading and developing managers and sales teams spread across different locations
• Experience setting and delivering sales strategy, managing forecasts and pipelines, and meeting business targets
• Experience supporting complex sales opportunities and negotiationsExperience working across functions and contributing to senior leadership discussions

Bonus points for:

• Fluency in French
• Familiarity with CRM systems and sales reporting tools
• Experience in a large, cross-functional organization with shared goals and responsibilities

Travel: This role involves about 60% travel each year.

Pay range: The approximate total compensation range for this location and position is $210,000 - $240,000, which includes a 70% base / 30% commission OTE and corporate bonus. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Actual compensation will be dependent on factors, including but not limited to, the individual's qualifications, experience, knowledge, skills, and abilities, as well as physical work location within the province.

This is for an existing vacancy.

What We Offer:

• Competitive compensation: including performance-based incentives.
• Comprehensive benefits package: health, dental, and vision insurance to keep you and your family healthy.
• Work-life balance: flexible work arrangements and a supportive environment to help you balance professional and personal life.
• Professional development: access to continuous learning opportunities, training programs, and tuition reimbursement to support your career growth.
• Global exposure: opportunity to visit our headquarters in Sweden and collaborate with international teams.
• Sabbatical program: a paid sabbatical every 5 years to recharge and relax.
• Supportive culture: tons of support from leadership and colleagues, fostering an environment where you can truly thrive.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Type of Employment

Permanent Employment

Posting End Date

2026-11-29

Certain roles at Axis require background checks, which means applicable verifications will be done in these recruitments. Notice will be provided before we take any action.

About Axis Communications

We enable a smarter and safer world by creating innovative solutions for improving security and business performance. As a network technology company and industry leader, we offer solutions in video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications.

With around 6,000 committed employees in over 50 countries, we collaborate with partners worldwide. Together, we thrive in our friendly, open, and collaborative culture and inspire each other to think beyond the expected. United by our commitment to inclusion, diversity, and sustainability, we consistently seek to develop our skills and way of working.

Let´s create a smarter and safer world

For more information about Axis, please visit our website www.axis.com.

Listen to Axis Communications Playlist