Marketing & Communication Specialist (Marcomm Specialist)

FluidAI Medical; Ontario; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading company in medical innovation seeks a Marketing and Communication Specialist to bridge scientific insights with compelling digital experiences. This role involves crafting engaging marketing materials and managing digital strategies to enhance patient care. Join a dynamic team focused on transforming post-operative care through impactful communication.

Benefits

Personal career-focused development

Access to workshops and coursework

Regular offsite activities

Qualifications

• 1–3 years of experience in marketing, communications, or product marketing.
• Experience in designing marketing collateral and managing digital marketing campaigns.

Responsibilities

• Lead the design and execution of marketing materials for diverse audiences.
• Manage the company’s website and ensure engaging content.
• Develop and maintain analytical dashboards to track marketing performance.

Skills

Graphic design

Visual storytelling

Data-driven marketing

Digital marketing

Communication

Education

Bachelor’s or Master’s degree in Biomedical Sciences

Postgraduate degree (MSc, PhD, or MBA)

Tools

Adobe Creative Suite

Figma

Framer

Canva

Google Analytics

SEO

LinkedIn Ads

HubSpot

Job description

FluidAI Medical is creating a paradigm shift in post-operative care, utilizing the plethora of data within the body to help in the detection of post-operative complications at their onset. Our clinically validated platform sensing technology augments existing wound drains and catheters, providing healthcare providers with a smart monitoring tool that can support earlier detection of deadly complications and enhance the delivery of care.

We are an equal opportunity employer and have a diverse team representation across language, ethnicity, gender, and nationality.

Why Join FluidAI Medical?

• Mission to save lives and improve patient care with technology that’s already deployed on patients in real-world settings.
• Work with a high-performing and cross-functional team that is empowered to grow, learn, and contribute across all levels of the organization.
• Personal career-focused development and training with access to workshops, coursework, and experienced mentors / consultants.
• Regular offsite activities – past events include rafting, axe-throwing, sports leagues, and regular BBQs.

We are looking for a Marketing and Communication Specialist (Marcomm Specialist) with a strong medical and analytical background who excels in Graphic design, visual storytelling, data-driven marketing, and digital marketing & strategy. This role is perfect for a creative problem-solver who can bridge the gap between scientific insights and compelling digital experiences. You will be responsible for crafting engaging marketing materials, high-impact dashboards, interactive presentations, and website experiences that resonate with clinicians, hospital executives, and investors.

This role offers a office-first work environment, balancing remote flexibility with the ability for in-person collaboration. Our offices are in Kitchener, Ontario.

Job Responsibilities :

• Lead the design and execution of marketing materials (brochures, posters, social media content) that communicate value clearly to diverse audiences (clinicians, Hospitals executives, investors, partners).
• Own and manage the company’s website, ensuring up-to-date, engaging, and informative content.
• Work with the various teams and our in-house technical writer to develop and refine marketing messaging for our product lines, ensuring scientific and clinical accuracy.
• Develop and maintain presentation decks that align with the company’s positioning and messaging.
• Provide internal teams with marketing assets, sales enablement materials, and training resources.
• Manage the creation of press releases, collaborating with cross-functional teams for accuracy and impact.
• Oversee the website, social media channels and content creation, driving engagement and brand awareness across platforms.
• Lead conference planning, messaging and materials to effectively showcase our innovations.
• Work with partners, distributors, and resellers to develop co-marketing initiatives and maintain cohesive messaging.
• Develop and maintain analytical dashboards to track marketing performance, customer engagement, and campaign effectiveness.
• Translate scientific data into compelling visuals and reports for both internal stakeholders and external audiences.

Qualifications :

• Bachelor’s or Master’s degree in Biomedical Sciences, Biomedical Discovery & Communications, Biology, Clinical Research, Healthcare Marketing, or a related field.
• A postgraduate degree (MSc, PhD, or MBA) is a plus.
• 1–3 years of experience in marketing, communications, Design & illustration, or product marketing, preferably in the medical device, biotechnology, healthcare, or life sciences industry.
• Experience in designing marketing collateral (e.g., brochures, posters, videos, and other digital assets) and managing digital marketing campaigns.
• Experience in website design and designing for various stakeholders.
• Background in working with scientific, clinical, or medical content and translating complex topics into engaging, audience-friendly materials.
• Strong communication and storytelling skills, with the ability to simplify scientific content for various audiences.
• Proficiency in design and content tools (e.g., Adobe Creative Suite, Figma, Framer, Canva).
• Basic understanding or hands-on experience with digital marketing tools (e.g., Google Analytics, SEO, LinkedIn Ads, HubSpot, CRM systems).
• Project management capabilities, including leading marketing initiatives, managing deadlines, and coordinating cross-functional teams.
• Ability to collaborate with partners, distributors, and sales teams to create and execute co-marketing initiatives.

Bonus Qualifications :

• Experience in more advanced digital marketing analytics or business intelligence tools.
• Familiarity with medical regulations, healthcare compliance, or industry best practices for medical marketing.
• Experience in scientific writing, medical journalism, or clinical documentation.
• Demonstrated track record in successfully managing multi-channel marketing campaigns in a MedTech or healthcare environment.

If you’re passionate about medical innovation, enjoy creative problem-solving, and want to make a tangible impact on patient outcomes, we’d love to hear from you! Join FluidAI Medical and help us transform post-operative care through data, design, and impactful communication.

We thank all applicants for their interest, however only those individuals selected for an interview will be contacted.