Manager, Website & Analytics

Deciem Beauty Group Inc.; Toronto; On-site; CAD 70,000 - 100,000; Full time

Job summary

Deciem Beauty Group Inc., known as 'The Abnormal Beauty Company', is seeking an experienced Manager for their Toronto office. This role focuses on enhancing website strategies and driving e-commerce functionalities. Join a rapidly growing team prioritizing innovation, diversity, and sustainability in the beauty industry.

Benefits

Generous Vacation & Personal Days

Unlimited access to Employee Assistance Program

Access to Development Grants & a LinkedIn Learning membership

Generous discount on DECIEM products

Qualifications

• 3+ years of experience in e-commerce website management.
• Expert-level proficiency in Salesforce Commerce Cloud.
• Strong expertise in CMS with a preference for Amplience.

Responsibilities

• Own the execution of all website content using Salesforce Commerce Cloud.
• Manage end-to-end product catalogue updates.
• Collaborate to manage website updates supporting promotional campaigns.

Skills

e-commerce website management

Salesforce Commerce Cloud

Content Management Systems (CMS)

SEO fundamentals

website analytics tools

HTML

CSS

Job description

Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science-first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder Nicola Kilner.

We are growing rapidly, and we’re looking for someone who shares this vision and wants to grow with us!

WHAT WE’RE LOOKING FOR

We are looking for an Manager who will support the development and execution of website strategies to enhance website functionality, content effectiveness, and the overall customer journey.

This hybrid position is based out of our Toronto Head Office.

WHAT YOU’D BE DOING IN THIS ROLE

• Own the execution of all website content using Salesforce Commerce Cloud and Amplience.
• Manage end-to-end product catalogue updates, including new product setup, SKU transitions, and taxonomy optimization.
• Collaborate cross-functionally to manage website updates to support promotional campaigns, product launches, and brand storytelling.
• Ensure content accuracy, brand consistency, and SEO best practices across both sites.
• Collaborate with technical teams to guide platform updates and resolve content-related technical issues.
• Monitor site performance and user behaviour across tools such as Google Analytics, Looker Studio, and Hotjar to drive actionable insights.
• Collaborate on A / B testing initiatives and personalization strategies to enhance the customer journey and increase conversion.
• Measure content engagement and conversion rate to continuously refine content and merchandising approaches.
• Recommend data-driven optimizations across the website, including product categories, site navigation, product merchandising (cross-selling, upselling, recommendations), and dynamic content display within Salesforce Commerce Cloud.

SKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE

• 3+ years of experience in e-commerce website management, with a focus on driving strategy and execution excellence.
• Expert-level proficiency in Salesforce Commerce Cloud, including product catalogue management, merchandising, and content integration.
• Strong expertise in Content Management Systems (CMS), with a strong preference for Amplience.
• Familiarity with SEO fundamentals and content performance metrics.
• Experience with website analytics tools (e.g., Google Analytics, Hotjar, A / B testing platforms) and the ability to analyze data to drive decisions.
• Excellent attention to detail, project management skills, and the ability to adapt to shifting priorities.
• Basic knowledge of HTML and CSS

WHAT YOU’LL BE GAINING BY JOINING OUR TEAM

There’s a lot of good stuff that comes along with being a DECIEM team member. Here's a few of our favourite perks and benefits, in no particular order…

• Generous Vacation & Personal Days, plus additional time off for volunteering in your community, voting, peaceful protesting, celebrating your birthday, and more.
• Unlimited access to an Employee Assistance Program that includes mental health care, mindfulness programs, and more.
• Access to Development Grants & a LinkedIn Learning membership to help you keep growing and learning.
• First dibs on new products.
• A generous discount on DECIEM products for you, your family, and your friends.
• And more...

BUILDING GROWTH TO POWER GOOD

We are a People First company that lives by our core values to…

• Do the right thing
• Respect small things
• Be the future

These values continue to guide us in all that we do. Along the way, we’ve been honored to win some pretty incredible awards, including a CEW Achiever Award, Best Skincare Brand at Sunday Times Style Beauty Awards, and Most Popular Sustainable Brand by The Cosmetify Index Global. We’re still blushing!

SUSTAINABILITY AND SOCIAL IMPACT

DECIEM’s objective is to build growth and do good things while prioritizing people, animals, and the Earth.

Our Sustainability strategy is focused on fighting climate change, improved waste management, responsible packaging, responsible sourcing and product lifecycle, and water conservation.

In 2020, DECIEM established the Good Fund to support both large and grassroots charities in response to global events.

CREATING A HUMAN WORLD OF BEAUTY

DECIEM is committed to diversity, equity, and inclusion (DEI) by creating meaningful, measurable change in the lives of our team members and in the communities where we operate. Achieving equality is critical to DECIEM and our future. You can learn more about our DEI commitment in our open letter, "Belonging is the Destination, Change is the Journey ".

DECIEM is an equal-opportunity employer. We prohibit discrimination based on age, color, disability, national origin, race, religion, sex, gender, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. We are also committed to creating and maintaining an inclusive and accessible workplace. If you are contacted to be part of our recruitment process and require accommodation, please let us know.

WANT TO JOIN US?

Thank you for reading the whole thing! If you liked what you heard, kindly send us your resume. We really appreciate your effort in applying for this position. However, only those who have been shortlisted for interviews will be contacted.