Manager, Website & Analytics

DECIEM | THE ABNORMAL BEAUTY COMPANY; Toronto; Hybrid; CAD 70,000 - 100,000; Full time

Job summary

A leading beauty company is seeking a Manager for Website & Analytics to enhance their online presence. This hybrid role involves managing website content, optimizing user experience, and collaborating on promotional campaigns. Candidates should have expertise in e-commerce management and analytics tools, with a passion for driving results.

Benefits

Generous vacation and personal days

Mental health support

Development grants

Early access to new products

Employee discounts

Qualifications

• 3+ years in e-commerce website management.
• Expertise in Salesforce Commerce Cloud.
• Strong knowledge of Content Management Systems, preferably Amplience.

Responsibilities

• Own execution of website content using Salesforce Commerce Cloud.
• Manage product catalogue updates and ensure content accuracy.
• Monitor site performance using tools like Google Analytics.

Skills

E-commerce website management

Salesforce Commerce Cloud

Content Management Systems

SEO fundamentals

Google Analytics

A/B testing

HTML

CSS

Job description

Join to apply for the Manager, Website & Analytics role at DECIEM | THE ABNORMAL BEAUTY COMPANY

WHAT ON EARTH IS DECIEM?

Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands. It is an industry disruptor with a science-first approach to innovation. Co-Founded in 2013 by the late Brandon Truaxe, DECIEM aims to change the beauty industry through authenticity and transparency. It was developed to be a happy family of people and brands, rooted in kindness, creativity, diversity, and respect, alongside Co-Founder Nicola Kilner.

We are growing rapidly, and we’re looking for someone who shares this vision and wants to grow with us!

WHAT WE'RE LOOKING FOR

We are seeking a Manager to support the development and execution of website strategies to enhance functionality, content effectiveness, and the overall customer journey. This hybrid role is based out of our Toronto Head Office.

WHAT YOU'D BE DOING IN THIS ROLE

• Own the execution of all website content using Salesforce Commerce Cloud and Amplience.
• Manage end-to-end product catalogue updates, including new product setup, SKU transitions, and taxonomy optimization.
• Collaborate cross-functionally to support promotional campaigns, product launches, and brand storytelling.
• Ensure content accuracy, brand consistency, and SEO best practices across sites.
• Work with technical teams to guide platform updates and resolve content-related issues.
• Monitor site performance and user behavior using tools like Google Analytics, Looker Studio, and Hotjar.
• Participate in A/B testing and personalization initiatives to improve the customer journey and conversion rates.
• Measure content engagement and conversion to refine strategies.
• Recommend data-driven website optimizations, including product categories, navigation, merchandising, and dynamic content display within Salesforce Commerce Cloud.

SKILLS AND QUALIFICATIONS

• 3+ years in e-commerce website management, focusing on strategy and execution.
• Expertise in Salesforce Commerce Cloud, including product management and merchandising.
• Strong knowledge of Content Management Systems, preferably Amplience.
• Understanding of SEO fundamentals and content performance metrics.
• Experience with analytics tools like Google Analytics, Hotjar, and A/B testing platforms.
• Attention to detail, project management skills, and adaptability.
• Basic knowledge of HTML and CSS.

WHAT YOU'LL GAIN

Enjoy benefits like generous vacation and personal days, mental health support, development grants, early access to new products, employee discounts, and more.

OUR VALUES AND COMMITMENTS

• Doing the right thing
• Creating impact
• Respecting small things
• Caring deeply
• Being the future

We are committed to sustainability, social impact, diversity, equity, and inclusion. DECIEM is an equal-opportunity employer that values an inclusive and accessible workplace. Please inform us if you require accommodations during the recruitment process.

WANT TO JOIN US?

If you’re excited about this opportunity, please send us your resume. Only shortlisted candidates will be contacted. Thank you for your interest!