Manager, PR & Communications

Endy; Toronto; Hybrid; CAD 75,000 - 85,000; Full time

Job summary

Endy, Canada's leading online mattress brand, is seeking a strategic Manager of PR & Communications to amplify its brand voice across Canada. This role involves developing PR strategies, managing media relations, and leading brand activations to enhance Endy's presence in the market. Ideal candidates will have extensive experience in PR and a strong network in Canadian media.

Benefits

Generous vacation and wellness days

Competitive salary and benefits

Hybrid work model with a beautiful Toronto HQ

Employee discounts and perks

Qualifications

• 7+ years of experience in PR, brand communications, or corporate communications.
• Proven track record of securing meaningful media coverage.
• Strong network of Canadian media and influencers.

Responsibilities

• Develop and execute proactive and reactive PR strategies.
• Build and maintain relationships with media and influencers.
• Oversee and collaborate with external PR agency.

Skills

Media Relations

Brand Storytelling

Project Management

Strategic Thinking

Writing

Job description

Join to apply for the Manager, PR & Communications role at Endy

Join to apply for the Manager, PR & Communications role at Endy

Endy is Canada’s leading online mattress brand, with a mission to help people sleep better. We believe that great days start with better nights, and we’re committed to delivering exceptional sleep products, innovative marketing, and best-in-class customer experiences. We’re a proud Canadian company with a passion for purpose, sustainability, and storytelling.

We’re looking for a strategic, hands-on Manager of PR & Communications to lead and evolve Endy’s brand voice across Canada. You’ll be responsible for amplifying Endy’s presence in the media, building strong brand narratives, leading thought leadership initiatives, and managing external communications. You’ll also oversee our PR agency relationship and lead memorable, high-impact brand activations that bring the Endy story to life in the real world. This role requires a seasoned storyteller, an expert in media relations, and a creative brand builder who knows how to create buzz—online and off.

What you’ll do:

• Lead PR Strategy: Develop and execute proactive and reactive PR strategies that support brand, product, and corporate initiatives.
• Media Relations: Build and maintain relationships with national and regional media, influencers, and key industry voices—secure top-tier media coverage across print, digital, and broadcast.
• Manage PR Agency: Oversee and collaborate closely with our external PR agency to ensure alignment with Endy’s brand goals, timelines, and KPIs.
• Brand Activations: Concept, plan, and execute experiential marketing activations and PR-worthy moments that bring the brand to life and generate earned media.
• Corporate Communications: Craft press releases, executive messaging, and statements. Support internal communications and issues management as needed.
• Thought Leadership: Elevate Endy’s profile and leadership in the sleep and wellness space through speaking opportunities, op-eds, and awards.
• Brand Storytelling: Collaborate with creative, content, and social teams to ensure consistency across channels and campaigns.
• Measurement & Reporting: Track PR outcomes, campaign performance, and media sentiment. Share insights and recommendations with stakeholders.

Who you are:

• 7+ years of experience in PR, brand communications, or corporate communications, ideally within consumer lifestyle or DTC brands.
• Proven track record of securing meaningful media coverage and building successful brand campaigns.
• Experience leading and managing a PR agency relationship.
• Strong network of Canadian media and influencers, especially in lifestyle and consumer press.
• Experience leading brand activations or experiential marketing initiatives that generate buzz and earned media.
• Exceptional writing and storytelling skills, with an eye for what makes a great story.
• Strategic thinker with strong project management skills and a hands-on, collaborative approach.

Why you’ll love working at Endy:

• Generous vacation and wellness days
• Competitive salary and benefits
• Hybrid work model with a beautiful Toronto HQ
• Employee discounts and perks—including the best sleep of your life

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Furniture and Home Furnishings Manufacturing

Referrals increase your chances of interviewing at Endy by 2x

Get notified about new Public Relations Manager jobs in Toronto, Ontario, Canada.

Internal Communications Manager - 16 Month Contract

Corporate Communications Manager - 16 month contract

Manager - Communications and Reporting (Great Bear Project) - 24 months

Communications Manager - Hybrid from Toronto

Sr. Manager, Communications, Tim Horton, c&us

Senior Communications Manager - BC, TO or MTL

Corporate Reputation & Crisis Communications, Senior Manager

Communications Manager (temporary role)_fr

Manager, Digital and Corporate Communications

Manager, Insights Institute, Strategic Communications

External & Client Communications Manager-(Hybrid)

Senior Manager, Marketing & Communications

Transport and Communications General Manager

Manager of Fund Development & Communications

Toronto, Ontario, Canada CA$75,000.00-CA$85,000.00 2 weeks ago

Senior Manager, Communications & Business Enablement – Automotive Finance

Associate Manager, Newcomer and Multicultural Segments Marketing

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.