Jr Media Buyer

Loudr Agency; Quinte West; On-site; CAD 40,000 - 60,000; Full time

Job summary

Loudr Agency in Ontario is seeking a proactive Jr. Media Buyer to support local advertising campaigns across TV, radio, digital, print and OOH. You will help plan, negotiate, and execute campaigns for multiple clients, ensuring alignment with targets and budgets.

The ideal candidate has 2–3 years of media buying experience across channels, excellent organization, attention to detail, and a collaborative mindset. Strata knowledge is a plus.

Qualifications

• 2–3 years of media buying across TV, Cable, Print, OOH and digital.
• Highly organized and curious, with strong attention to detail.
• Proactive in recommending optimizations and new opportunities.
• Collaborative team player with knowledge sharing.
• Experience with deadlines, billing, and traffic management.
• Ability to assess brand performance and optimize campaigns.
• Proficiency in media buying platforms; Strata is a plus.

Responsibilities

• Develop comprehensive media plans that effectively reach target audiences and align with client objectives.
• Research relevant media channels, publications, stations, and outdoor locations by demographics/regions.
• Negotiate rates, placements, and added value with media vendors within budgetary constraints.
• Coordinate media placements and buys to ensure accurate implementation and adherence to timelines.
• Manage media budgets, track expenditures, and reconcile invoices for accurate billing.
• Build and maintain relationships with media vendors and industry partners to stay informed and secure opportunities.
• Prepare and present campaign reporting with clear performance metrics and actionable insights.

Skills

Media buying across multiple channels

Organized and detail-oriented

Proactive recommendations

Collaborative mindset

Vendor negotiation

Budget tracking & invoicing

Campaign performance analysis

Tools

Strata

Job description

Role Description:

We are looking for a proactive Jr. Media Buyer to join our growing media team. In this role, you will support in executing high-impact local advertising campaigns across multiple channels — including TV, radio, digital, print, and out-of-home. The Jr. Media Buyer is responsible for planning, negotiating, and executing media campaigns on behalf of clients. This role involves researching media options, negotiating rates with vendors, and ensuring that advertising placements align with client objectives and target audience demographics.

Requirements:

• 2–3 years of experience in media buying across TV, Cable, Print, OOH, and digital platforms.
• Highly organized and curious.
• Strong attention to detail and demonstrates ownership for assigned channels and brand responsibilities.
• Proactive in communicating ongoing recommendations, optimizations, and new media opportunities; regularly suggests improvements to workflows and processes.
• Collaborative mindset with a commitment to sharing knowledge and best practices across the team.
• Deadline management, billing, and traffic experience.
• Ability to assess brand performance and optimize campaigns to drive measurable results.
• Proficiency in media buying platforms; experience with Strata is a plus.

Responsibilities

• Develop comprehensive media plans that effectively reach target audiences and align with client objectives.
• Conduct research to identify relevant media channels, publications, stations, and outdoor locations that resonate with target demographics and geographic regions.
• Successfully negotiate rates, placements, and added value opportunities with media vendors to secure optimal media placements within budgetary constraints.
• Coordinate media placements and buys to ensure accurate implementation and adherence to campaign timelines.
• Manage media budgets effectively, tracking expenditures and reconciling invoices to ensure accurate billing and financial accountability.
• Build and maintain strong relationships with media vendors, publishers, and industry partners to stay informed about media trends, negotiate favorable terms, and secure exclusive opportunities for clients.
• Prepare and present comprehensive campaign reporting, documenting clear performance metrics, and actionable insights to clients.