Jr. Copywriter

Publicis; Toronto; On-site; CAD 40,000 - 70,000; Full time

Job summary

An innovative agency seeks a Jr. Copywriter to join their dynamic creative team. This role involves collaborating on digital campaigns, generating compelling ideas, and presenting concepts effectively. You'll work closely with art directors and account teams, ensuring the integrity of final products across various media. With a strong emphasis on creativity and problem-solving, this position offers the chance to thrive in a fast-paced environment while contributing to impactful advertising campaigns. If you have a passion for storytelling and a knack for engaging content, this opportunity is perfect for you.

Qualifications

• 1-2 years of professional copywriting experience with a diverse portfolio.
• Strong communication skills and ability to present ideas effectively.

Responsibilities

• Support creative team in executing digital campaigns and marketing strategies.
• Create engaging product listings and optimize descriptions for SEO.

Skills

Copywriting

Digital Advertising

SEO

Communication

Analytical Skills

Education

Accredited Copywriting Program

Bachelor's Degree in Marketing or Communications

Job description

Publicis is an omni-channel communications agency with over 600 employees across our Canadian operations. The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency’s social club, hosting events as wide reaching as Curling, Trivia Nights and more.

Job description:

The Jr. Copywriter supports the creative team by marketing programs from initial conception through final execution. Works with an art director and to present ideas in an effective manner to his/her/their supervisor.

• Work closely with our team to execute digital campaigns.
• Collaborate with other members of the creative team to develop relevant project strategies.
• Actively participates in team brainstorm sessions to discuss assignment parameters.
• Understand a brand’s tone and positioning.
• Work with an art director on internal and external presentations.
• Generate a range of ideas and designs to solve client’s marketing problems and produces effective and compelling design for all elements of the creative solution, including interface design, typography, layout and iconography.
• Act as a point of contact for Account Management and Project Management teams.
• Participates in production process to ensure integrity of final product (print, video or digital production).
• Assists with the pre-production process, working with production to ensure integrity of files.
• Regularly participates in client-planning meetings.
• Understands client brand & business objectives and translates into a compelling concept.
• Consistently developing your knowledge and understanding of client's business, leading to the development of a broader range of solutions to client problems.
• Works enthusiastically with other client team members in a collaborative environment.
• Demonstrate a willingness to learn, while creatively solving problems with a positive, professional demeanor.
• Create engaging and informative product listings for a specified number of e-commerce products.
• Collect and articulate product attributes for web descriptions.
• Optimize product descriptions-based keywords for search engine optimization (SEO) and conversion.

Qualifications

• Professional copywriting experience – normally acquired through completion of an accredited program at a college or university.
• Experience delivering digital and social advertising campaigns, from brief through to production
• A minimum of 1-2 years of experience with a strong and diverse portfolio of advertising campaign (fashion / retail is an asset).
• Experience presenting with the ability to effectively communicate ideas
• Working knowledge of marketing strategies and tactics.
• Strong communication skills in order to effectively manage workflow within and across teams and recommend improvements to existing processes.
• Analytical skills to evaluate creative approach, and seek unexpected, original and innovative ideas.
• Thrives in a fast paced and creative environment.

Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources at 416-925-7733 or by email at [e-mail]