Jr. Copywriter

Publicisgroupe; Toronto; On-site; CAD 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a Junior Copywriter to support their creative team in executing impactful digital campaigns. This role involves collaborating with talented professionals to develop innovative marketing strategies and engaging content. You will have the opportunity to showcase your copywriting skills while working on diverse projects that span various media. The ideal candidate will thrive in a fast-paced environment and demonstrate a passion for creative problem-solving. Join a forward-thinking company that values diversity and encourages creative collaboration.

Qualifications

• 1-2 years of professional copywriting experience.
• Strong presentation and communication skills.
• Ability to thrive in a fast-paced environment.

Responsibilities

• Collaborate on digital campaigns and develop project strategies.
• Generate ideas for marketing solutions and assist in presentations.
• Optimize product descriptions with SEO keywords.

Skills

Copywriting

Digital Advertising

SEO Optimization

Communication Skills

Analytical Skills

Education

Bachelor's Degree in Marketing or Communications

Job description

Company description

The Pub is a full-service production company with over 450 subject matter experts specializing in Digital, Video, and Print production. We collaborate with major brands across Canada and the US on diverse projects, from anthem TV spots to social content and digital assets. Our goal is to create impactful experiences and content while saving time and money, ensuring high-quality outcomes.

Overview

The Jr. Copywriter supports the creative team by managing marketing programs from conception to execution. They work with an art director and present ideas effectively to their supervisor.

Responsibilities

1. Collaborate with the team to execute digital campaigns.
2. Develop project strategies with the creative team.
3. Participate in brainstorming sessions.
4. Understand and apply a brand’s tone and positioning.
5. Assist in presentations with an art director.
6. Generate ideas and designs to solve marketing problems, including interface design, typography, layout, and iconography.
7. Serve as a point of contact for Account and Project Management teams.
8. Ensure the integrity of final products during production.
9. Assist with pre-production and file management.
10. Participate in client planning meetings.
11. Translate client brand and business objectives into compelling concepts.
12. Continuously expand knowledge of client businesses for broader solutions.
13. Collaborate enthusiastically with client teams.
14. Show willingness to learn and solve problems creatively with professionalism.
15. Create engaging product listings for e-commerce.
16. Articulate product attributes for web descriptions.
17. Optimize descriptions with SEO keywords for search and conversion.

Qualifications

• Professional copywriting experience, typically from an accredited college or university program.
• Experience with digital and social advertising campaigns from brief to production.
• 1-2 years of experience with a strong, diverse advertising portfolio; experience in fashion/retail is a plus.
• Effective presentation and communication skills.
• Knowledge of marketing strategies and tactics.
• Strong communication skills for managing workflows and suggesting process improvements.
• Analytical skills to evaluate creative approaches and generate innovative ideas.
• Ability to thrive in a fast-paced, creative environment.

Additional information

Publicis Canada is committed to diversity and encourages all qualified candidates to apply, regardless of race, color, citizenship, religion, sex, family status, sexual orientation, gender identity, age, disability, or need for accommodation. For accommodations, contact Human Resources at 416-925-7733 or [e-mail].