Junior Copywriter

McCann Manchester Limited; Toronto; On-site; CAD 40,000 - 70,000; Full time

Job summary

Ein innovatives Unternehmen sucht einen Junior Copywriter, der kreative Problemlösungen entwickelt und in der Lage ist, komplexe Ideen in ansprechende Inhalte zu verwandeln. In dieser spannenden Rolle arbeiten Sie eng mit einem talentierten Team zusammen, um überzeugende Werbe- und digitale Projekte zu gestalten. Sie sind leidenschaftlich an Werbung und Marketing interessiert und bleiben über aktuelle Trends informiert. Wenn Sie eine kreative Denkweise und eine Liebe zum geschriebenen Wort haben, ist dies die perfekte Gelegenheit für Sie, Ihre Fähigkeiten in einem dynamischen Umfeld zu entfalten.

Qualifications

• Portfolio mit kreativen Arbeiten erforderlich, um außergewöhnliche Kreativität zu demonstrieren.
• Erfahrung in der Agentur ist von Vorteil.

Responsibilities

• Entwicklung integrierter Werbe- und Inhaltsprojekte durch kreative Ideen und Texte.
• Zusammenarbeit mit Art Directors und Designern zur Umsetzung von Marketingstrategien.

Skills

Kreatives Schreiben

Verhandlungsführung

Ideenentwicklung

Marktforschung

Education

Bachelor in Kommunikationswissenschaften

Portfolio mit kreativen Arbeiten

Job description

As a Junior Copywriter, you must be a creative problem solver and adept at negotiating key deliverables with exceptional quality and proficient speed. You love the written word for its power to persuade, and you know how to simplify complex ideas into highly creative, action-oriented content and solutions. You contribute to the development of program strategies and create communication solutions that are creatively compelling, on strategy and motivate desired consumer behaviour. You’re also a lover of all things related to advertising and marketing and an even bigger fan of popular culture, keeping yourself up to date with all the latest trends and developments in current affairs, lifestyle, tech and the arts.

Responsibilities

• Envision and facilitate the development of fully integrated advertising, digital, social and content projects by providing ideas and copy that are compelling and on-brand.
• Regularly attend and participate fully in briefs, product group meetings and client presentations; attend client briefs and research as needed.
• Collaborate fully with Art Directors, Designers and Production to translate marketing strategies into innovative, viable, and benefit-oriented creative concepts and formats.
• Synthesize key project information and apply the resulting knowledge in developing effective and imaginative copy concepts that support the project’s objectives.
• Present concepts to clients for discussion and approval in a compelling and authoritative manner to sell your ideas.
• Support creative concepts by providing verbal and written rationales as requested.
• Examine copy consistently throughout a project to ensure it is cohesive and reflective of the brand tone of voice.

Qualifications

• Agency experience is an asset
• Must have a portfolio demonstrating exceptional creativity and the ability to create ideas that will motivate consumers
• Demonstrated ability to rationalize, judge and organize ideas
• Must have a strong passion for the business

The Company

McCann Worldgroup Canada is committed to a diverse workforce as an Employment Equity employer (Women, People with Disabilities, Aboriginal Peoples, and Visible Minorities) and aims to maintain an inclusive and equitable workplace where employees feel valued, respected, and supported. If you require an accommodation, we would be happy to work with you to meet your needs.

Notice: Online Hiring Scams

Please be aware that individuals not associated with McCann Canada and/or McCann Worldgroup have fraudulently used our name and branding to solicit applications for fake jobs, to conduct fake job interviews, and/or to make fake job offers.

McCann Canada/McCann Worldgroup will never contact you from a personal email account (@gmail.com, @hotmail.com, etc.) nor ask for money in exchange for recruitment services such as background screenings, equipment costs, etc. No financial information will be requested for recruitment purposes (bank account, credit card details, etc.). Interviewers will not ask for confidential or personal information (driver’s license or passport, a social security number, credit card, or banking information). Interviews are conducted in person or via web conferencing, not through text or messaging apps (Whatsapp, Messenger, SMS, etc.).

If you have provided personal information in connection with a fake job offer or interview and you are concerned, we suggest you take appropriate action and contact local law enforcement in your area. Please also reach out to us by sending an email to [e-mail].

McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded 100+ years ago with their own platform, “Truth Well Told”, McCann is the world’s leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding unit of McCann Worldgroup marketing services company, part of the Interpublic Group (NYSE: IPG).