GTM Strategy & Operations Manager

Venn Software Inc.; Toronto; On-site; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Generous equity

Medical, dental, and vision insurance

Opportunity to shape fintech bankingin

Job summary

Venn Software Inc. in Canada is seeking a senior content and growth marketing professional to lead website and content strategy, onboarding flows, and acquisition.

You will own social channels, craft narratives for ICPs, optimize blogs and emails, and collaborate with product and sales to drive conversions and onboarding.

This role rewards an entrepreneurial mindset, experience at startups, and a passion for fintech, with equity and comprehensive benefits.

Qualifications

• 3+ years of full-time experience overall; 2+ years at a tier‑1 consulting firm, investment bank, or major technology company.
• At least 1 year of experience at a startup, founder, or creator/influencer.
• Proven ability to optimize content, SEO, and conversions.
• Excellent copywriting, editing, and storytelling skills.
• Strong cross-functional collaboration with product and sales teams.

Responsibilities

• Oversee website, content strategy, customer emails, and onboarding flows to improve acquisition and retention.
• Own and operate all social media channels, including LinkedIn, curating content and case studies for brand and founders.
• Define and refine how Venn's products are perceived in the market, crafting compelling narratives for ICPs.
• Create and execute blogs, case studies, email campaigns, and educational content to drive conversions and engagement.
• Work closely with sales and product to ensure seamless onboarding and communication throughout the lifecycle.
• Manage and iterate on our website to enhance messaging, drive conversions, and communicate product value.
• Lead go-to-market strategies and execution for new product launches.
• Continuously test messaging, content formats, and distribution strategies to refine market presence.

Skills

Content strategy

Copywriting

Storytelling

SEO

Data analysis

Conversion optimization

Cross-functional collaboration

Project management

Startup experience

Entrepreneurial mindset

Job description

About Venn

Venn is transforming business banking for Canadian entrepreneurs. As the ONLY digital banking platform in Canada offering a truly modern solution, we disrupt traditional banking practices. Tired of the big banks’ monopoly, Canadian business owners are seeking innovative alternatives.

We've raised an $21.5m Series A from Tier 1 investors, and we're rapidly growing and looking to hire A-players to change the future of banking in Canada.

• $21.5M Series A - Betakit Article

What You'll Be Doing

• Oversee Venn's website, content strategy, customer emails, and onboarding flows to improve acquisition and retention.
• Own and operate all social media channels, including LinkedIn, curating content and case studies for both the Venn brand and our founders to grow awareness and authority
• Define and refine how Venn's products are perceived in the market, crafting compelling narratives that resonate with different ICPs.
• Create and execute a strategy for blogs, case studies, email campaigns, and educational content that drive conversions and engagement.
• Work closely with sales and product to ensure seamless onboarding and communication throughout the lifecycle.
• Manage and iterate on our website to enhance messaging, drive conversions, and communicate product value effectively.
• Lead go-to-market strategies and execution for new product launches.
• Continuously test messaging, content formats, and distribution strategies to refine Venn's market presence.

What we’re looking for:

• Minimum 3+ years of full-time (non-internship) experience, including a minimum 2+ years at a tier-1 consulting firm, investment bank, or major technology company, plus at least 1 year of experience at a startup, as a founder, or as a creator/influencer
• Strong understanding of product positioning, content distribution, engagement metrics, and audience growth.
• Experience optimizing website content, SEO, and conversion rates.
• Ability to analyze data, run experiments, and iterate based on insights.
• Excellent copywriting, editing, and storytelling skills.
• Strong cross-functional collaboration skills, especially with product and sales teams.
• Ability to manage projects end-to-end, working with internal teams and contractors.
• Self-starter and able to own and execute strategies end-to-end

Bonus Points

• Experience at an early-stage or fast-growing startup
• Experience at a fintech

Perks & Benefits

• Healthy equity ownership, among the most generous in the market, aligning your success with the company’s growth
• Comprehensive coverage of medical, dental, and vision insurance
• Opportunity to shape the future of business banking in Canada and beyond