Growth Marketing Specialist

PheedLoop; Toronto; On-site; CAD 50,000 - 75,000; Full time

Job summary

PheedLoop, a leading event technology company in Toronto, seeks a dedicated growth marketing professional. This full-time role involves driving marketing initiatives, utilizing tools like Google Analytics and Webflow, and contributing to a collaborative culture. Ideal candidates are ambitious problem-solvers eager to make a significant impact in the events industry.

Benefits

Employee health care plan with 100% coverage

Accessible office located on subway line

Fun workplace with snacks and team outings

Learning opportunities in an open workspace

Qualifications

• Minimum 1 year of growth marketing experience in tech.
• Proficiency in Google tools and marketing automation.
• Experience with SEO, SEM, and published written content.

Responsibilities

• Take ownership of marketing efforts for growth.
• Implement strategies to enhance customer engagement.
• Collaborate with the team on creative solutions.

Skills

Google Analytics

Digital Marketing

SEO

SEM

Growth Marketing

Email Marketing

Social Media Management

Education

Bachelor's degree in Marketing or related field

Tools

Google AdWords

Marketing Automation tools

Webflow

Job description

PheedLoop is dedicated to developing advanced software and hardware technologies for the events industry. From virtual event technology, which has become critical during recent times, to solutions that automate, simplify, and monetize events, as well as new hardware products such as self-check-in systems and smart badges, we are always building innovative tech. Located in Toronto, PheedLoop is one of Canada's fastest-growing event technology companies.

We are obsessed with listening to customer feedback because it enables us to build highly creative solutions quickly. We love working hard, learning new things, building great products, and closing deals. If you're looking for an experience that will challenge your limits, accelerate your career, and let you dream big, we'd love to work with you and transform the industry.

Currently, we are on an exciting growth trajectory with the shift to hybrid events, and we are seeking someone to take ownership of our marketing efforts. We are a highly collaborative, hardworking, and fun-loving team. We are looking for a candidate who will be a great cultural fit and who has ambitions to grow with us in the coming years.

Requirements

• At least 1 year of growth marketing experience in the tech industry
• Experience with Google tools (Analytics, AdWords, Optimizer, Keyword Planner, etc.)
• Experience with Webflow or similar website building tools
• Published written content (e.g., blog posts, personal website)
• Experience with marketing automation tools (e.g., HubSpot, Zapier)
• Knowledge of SEO and SEM, with experience using tools like SEMrush or Ubersuggest

Nice to Haves

• Graphic design experience (Adobe Suite, Canva)
• Basic web coding skills (HTML, JS, CSS)
• Passion for and detailed knowledge of the events industry
• Employee health care plan with 100% coverage, fully paid by PheedLoop
• Accessible office located on the subway line
• Fun workplace with snacks, team outings (retreats, go-karting, etc.), books, learning opportunities, open workspace

Who We're Looking For

We want ambitious, hardworking individuals who thrive in problem-solving environments and enjoy having fun. We seek people with untapped potential who want to grow and reach their goals. Your work at PheedLoop will make a significant impact. Our team is among the most dedicated you'll meet. If you have a strong work ethic and career ambitions, you'll fit in well. If you're just seeking a job, this may not be the right cultural environment for you.

This is a full-time, in-person role at our Toronto office located on the Yonge-University subway line.

Required Experience: Unclear seniority level

Key Skills: Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management

Employment Type: Full-Time

Department / Functional Area: Marketing

Experience: 1 year or more

Vacancy: 1