Growth Marketing Lead for Cybersecurity Demand & Pipeline

D3 Security; Vancouver; On-site; CAD 120,000 - 160,000; Full time

Job summary

D3 Security is hiring in Vancouver for a full-time on-site role focused on building and running the demand system that drives buyer engagement across Morpheus. You will own content, research pages, and partner enablement materials to strengthen the pipeline with MSSPs and enterprise customers.

You will lead measurement of meetings, POC starts, and AI-driven answer shares, collaborating with Revenue Ops and field teams to optimize spend and outcomes.

Qualifications

• Four or more years in B2B software marketing, with cybersecurity or infrastructure exposure.
• Proven pipeline accountability and experience in measuring funnel performance.
• Fluency in buyer research channels including AI assistants, review sites and communities.
• Experience marketing with channel partners and MSSPs is a strong plus.

Responsibilities

• Own the demand systems across five segments, with weekly review.
• Develop and optimize research library, comparison pages and technical FAQs for buyers.
• Lead field and community programs with analysts and chapter events.
• Build self-serve demo layers and partner enablement content.
• Measure cost per meeting, POC start and win by source; ensure data accuracy.

Skills

Demand marketing

B2B software marketing

Pipeline accountability

AI and research awareness

Content strategy

Tools

HubSpot

Job description

D3 Security is hiring in Vancouver for a full-time on-site role focused on building and running the demand system that drives buyer engagement across Morpheus. You will own content, research pages, and partner enablement materials to strengthen the pipeline with MSSPs and enterprise customers.

You will lead measurement of meetings, POC starts, and AI-driven answer shares, collaborating with Revenue Ops and field teams to optimize spend and outcomes.