Growth-Driven Digital Marketing & PR Specialist

Rational Ag; Mississauga; Hybrid; CAD 60,000 - 90,000; Full time

Job summary

RATIONAL Canada Inc. in Mississauga, Ontario, is seeking a Digital Marketing & Communications Specialist to lead PR, digital, and influencer initiatives for the Canadian market.

You will develop strategic communications, manage content calendars, and optimize campaigns across channels to drive registrations and brand awareness. The role requires a Bachelor’s degree in Marketing or related field, 1–3 years of marketing experience, and strong writing/editing skills; French language ability is a

Qualifications

• Bachelor’s degree in Marketing or related field.
• 1–3 years of marketing experience.
• Experience writing and editing marketing collateral.
• Experience working with influencers and brand ambassadors.

Responsibilities

• Develop PR strategy and content for the Canadian market.
• Manage digital and social media content calendars and engagement.
• Oversee influencer ambassador program and content deliverables.
• Coordinate localization with Central Marketing.

Skills

Influencer relations

Bachelor's degree

Marketing experience

Editing & writing

Education

Bachelor’s degree in Marketing or related field

Tools

Salesforce

Marketing automation

Canva

Meta Business Suite

LinkedIn Campaign Manager

Google Ads

Job description

RATIONAL Canada Inc. in Mississauga, Ontario, is seeking a Digital Marketing & Communications Specialist to lead PR, digital, and influencer initiatives for the Canadian market.

You will develop strategic communications, manage content calendars, and optimize campaigns across channels to drive registrations and brand awareness. The role requires a Bachelor’s degree in Marketing or related field, 1–3 years of marketing experience, and strong writing/editing skills; French language ability is a