Field Marketing Coordinator (B2B Technology)

Tipalti; Toronto; Hybrid; CAD 50,000 - 70,000; Full time

Job summary

A leading fintech company is seeking a Field Marketing Coordinator to support trade shows and events in North America. This hybrid role requires strong project management and communication skills, with responsibilities including event logistics and stakeholder coordination. Join a collaborative team focused on innovative marketing strategies and customer engagement.

Benefits

Flexible workplace

Career coaching

Competitive benefits

Qualifications

• 1-2 years of experience in project management, sales, or field marketing.
• Experience in a B2B or B2C technology company.

Responsibilities

• Maintain Field Marketing calendar and lead weekly calls.
• Build landing pages for hosted events and monitor registrations.
• Organize sales enablement materials on the intranet.

Skills

Project Management

Communication

Organizational Skills

Attention to Detail

Crisis Management

Tools

Asana

Salesforce

Outreach

Job description

Field Marketing Coordinator (B2B Technology)

Tipalti is one of the world’s fastest-growing fintech companies. We free finance professionals to lead by modernizing the entire payables operation. We are a well-funded, late-stage start-up backed by high-profile investors. Our 2021 Series F funding round raised $270 million, valuing us at over $8.3 billion. With total funding of just over $550 million, and with more than 4000 global customers, Tipalti is one of the most valuable private fintech companies in the world.

At Tipalti, we pride ourselves on our collaborative culture, the quality of our product and the capabilities of our people. Tipaltians are passionate about the work they do, and keen to get the job done. Tipalti offers competitive benefits, a flexible workplace, career coaching, and an environment where diverse individuals can thrive and make an impact. Our culture ensures everyone checks their egos at the door and stands ready to reach for success together.

Founded in Israel in 2010, Tipalti is a global business headquartered in the San Francisco Bay Area (Foster City) with offices in Tel Aviv, Plano, Toronto, Vancouver, London, Amsterdam and Tbilisi.

About the job

The Marketing Event Coordinator is a key contributor role with Tipalti’s North America Marketing Team. The role supports the logistical execution of third-party trade shows, hosted events, and regional field events in North America.

Reporting to the Senior Manager, Field Marketing, the Marketing Event Coordinator works across departments within the greater Demand Generation function to execute effective programs, as well as portfolio marketing, design, and sales teams.

A successful candidate will have the ability to build strong connections with key stakeholders, balance multiple competing priorities in a fast paced environment, executive effectively, and have strong attention to detail.

This hybrid role is based in Toronto.

What you’ll do

Project Management & Team Communications

• Maintain Field Marketing calendar and lead weekly calls to ensure the team has clarity on tactical and strategic initiatives.
• Work closely with Field Marketing event owners to assist in setting-up processes including creating overview documents, presentations, managing projects in Asana, and crafting creative briefs.
• Manage communications with Sales Development leaders for pre/post event action items.
• Organize sales enablement materials on the intranet to ensure Field Marketing initiatives are visible across teams.

Event Support

• Build landing pages for hosted events and monitor registrations, attendance/no-show, and conversion.
• Upload events lead to help project owners with reporting and ROI.
• Pull reports to help with event insights and enable the sales team in their prospect outreach.
• Build email and LinkedIn touchpoint sequences for sales to help drive registrations to events, or with follow-ups.
• Distribute post-event surveys and collect feedback from internal attendees across marketing and sales.
• Research ancillary event ideas and venues across territories to support project owners (e.g. restaurants, experiential vendors).
• Order and manage marketing collateral, promotional materials, print, and shipping for all Field Marketing event owners to ensure timely delivery of items to events.
• Collaborate with Account Based Marketing (ABM), Integrated Marketing, and Sales for pre/post-event gifting to high-value prospects, customers, and partners.
• Work with product marketing and creative team to ensure print collateral is up-to-date and craft messaging.
• Source, manage, and negotiate with external vendors for promotional materials

What you’ll need

• 1-2 years of experience in project management, sales, or field marketing
• Experience working at a B2B or B2C, technology company
• Excellent communication skills both internally and externally
• Strong organizational & project management skills
• Detail oriented and the ability to adhere to tight deadlines
• Strategic, proactive, and outcome-oriented mindset in the planning and execution of a high-impact marketing plan
• Crisis management skills with a solution oriented mindset. Must be adaptable to change and feedback
• Technical skills in Asana, Salesforce, and Outreach would be an asset

Unique aspects of this role

• Travel:
• Moderate overnight travel anticipated (10-20%)
• Schedule:
• Normal workweek business hours within geographic location and time zone.
• May require flexibility to coordinate schedules across time zones with internal teams and external customers and contacts.
• Physical aspects:
• Position is located onsite/in-office three days per week.
• Prolonged sitting and/or standing at workstation.
• Prolonged computer and/or telephone usage.
• Ability to hear, understand and distinguish speech and other sounds.
• Visual acuity at close ranges.

#-hybrid

Interested in learning more about us?

Tipalti is the only company handling both global partner payments and accounts payable workflows for high-velocity companies across the entire financial operations cycle: onboarding and managing global suppliers, instituting procurement controls, streamlining invoice processing and approvals, executing payments around the world, and reconciling payables data across a multi-subsidiary finance organization. Tipalti enables companies to scale quickly by making payables strategic with operational, compliance, and financial controls. Through Tipalti, our clients can efficiently and securely pay thousands of partners and suppliers in 196 countries within minutes.

Tipalti is fueled by a commitment to our customers and a desire to build lasting connections. Our client portfolio includes high-velocity businesses such as Amazon Twitch, GoDaddy, Roku, WordPress.com, and ZipRecruiter. We work hard for our 98% customer retention rate which is built on trust, reliability and innovation. Tipalti means we handled it" - a mission to which we are constantly committed.

Accommodations
Tipalti champions inclusive teams, in which every voice counts. We are committed to recruiting diverse candidates with varied personal experiences and abilities. We welcome applications from candidates belonging to historically underrepresented or disadvantaged groups, and maintain an equitable Talent Acquisition process that is free from discrimination.

As an equal opportunities employer, Tipalti complies with employment and human rights laws across the various jurisdictions in which we operate. Should you require reasonable adjustments or accommodations during the recruitment process, including access to alternate formats of materials, meeting spaces, or other accommodations that could better enable your full participation, please reach out [e-mail] for assistance.

Privacy
We are committed to protecting the privacy interests of job applicants and candidates. For more information about our privacy practices during our Talent Acquisition process, please refer to our Job Candidate Privacy Notice below:

www.tipalti.com/privacy/job-candidate-privacy-notice/

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LinkedIn Profile *

Do you have 1-2 years of professional experience in a B2B technology company? * Select...

Please indicate your level of proficiency with each of the following: Asana, Salesforce, and Outreach. *

Will you able to provide examples of all 4 of the following:1) landing pages you have built for B2B hosted events2) marketing collateral and/or promotional materials for B2B hosted events3) email and LinkedIn touchpoint sequences for sales to help drive registrations to events, or with follow-ups4) post-event surveys and collect feedback from internal attendees across marketing and sales *

Please provide an example of a B2B event you helped coordinate (within the technology space) including details on collaboration/integration across departments within the greater Demand Generation function to execute effective programs, as well as portfolio marketing, design, and sales teams. *

What are your compensation expectations? *

This is a 5-days a week full-time permanent role. Are you available to work 3 days per week (Monday, Tuesday, Thursday) in-office (downtown Toronto - 1 University Ave). *

Tipalti has my consent to collect, store, and process my data for the purpose of considering me for employment, and for up to 365 days thereafter. *