Enterprise Marketing Campaign Manager

Naboo.app; Montreal; Hybrid; CAD 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work Montreal/NY

Travel opportunities

Job summary

Naboo.app is seeking an Enterprise Marketing professional to own end-to-end ABM campaigns across markets. You will build target lists, run multi-channel campaigns, and work with sales to convert engagement into pipelines and signed frameworks with large accounts.

The role is based in Montreal or New York, hybrid, with occasional travel across the US and Europe. You will collaborate with AEs and Product Marketing to craft assets and measure impact on revenue.

Qualifications

• 2–4 years in B2B demand generation, campaign or ABM roles in SaaS/marketplace selling to large companies.
• Proven pipeline generation for enterprise sales teams on long cycles with multiple decision-makers.
• Built a campaign engine from scratch: lists, sequences, tracking and reporting.
• Designed segmented, multi-channel campaigns and measured by pipeline impact, not just opens.
• Native English speaker with ability to write sequences and content.

Responsibilities

• Target accounts and audiences: build and score target accounts with Sales.
• Plan and run multi-channel campaigns (email, LinkedIn, paid, webinars, direct mail).
• Create account-based plays 1:few and 1:1 with tailored messaging.
• Collaborate with Product Marketing to build spark in conversations.
• Own campaign setup: HubSpot as truth, Clay for signals, lemlist for outreach, track pipeline influence.
• Partner with Enterprise AEs; brief launches and review results biweekly.
• Support Field Marketing events with targeted accounts and guest lists.
• Aim for meetings with decision-makers and pipeline impact; optimize budget allocation.

Skills

B2B demand generation

ABM campaigns

Multi-channel campaigns

Campaign analytics

English fluency

Tools

HubSpot

Clay

lemlist

Job description

THE ROLE

You build Naboo’s enterprise marketing campaign engine across all our markets, with one mission: make Naboo the partner large companies choose for their meetings and events, across teams and countries. Our enterprise relationships often start bottom-up, with teams already booking events through Naboo. The goal is a signed framework agreement, then more teams adopting Naboo after signature. Your campaigns turn that momentum, and the target accounts we have not reached yet, into meetings and pipeline with the people who sign: procurement, finance and the leaders who own meetings and events.

There is a lot to build from the ground up: you start with campaigns that reach many accounts at once, learn what works, then go deeper with account-based plays on the accounts that matter most.
Based in Montreal or New York, you report to the Head of Enterprise Marketing. You work every day with our enterprise account executives, alongside your teammates running Field Marketing.

WHAT YOU WILL OWN

• Target accounts and audiences: build and score our target accounts and personas with Sales, using fit, buying signals and the teams already booking with us. Keep one list that Marketing and Sales both work from.
• Enterprise campaigns: plan and run multi-channel campaigns (email sequences, LinkedIn, paid, webinars, direct mail) for procurement and finance leaders, and for the event organisers who influence them.
• Account-based plays: as campaigns prove out, run 1:few and 1:1 programs on priority accounts, with messaging and content tailored to each account or cluster.
• Product Marketing: with Product Marketing, build the assets that help spark conversations with our prospects.
• Campaign foundations: own the setup that makes campaigns run and measurable: HubSpot as the source of truth, Clay for signals and enrichment, lemlist for outreach, and clean tracking of campaign influence on pipeline.
• Sales partnership: be the go-to campaign partner of our enterprise AEs. Brief them on every launch, route engaged accounts to them fast, and review accounts and results with them every two weeks.
• Events support: feed the Field team with target accounts and guest lists, and run the email campaigns around their events.
• Results: own meetings with decision-makers, pipeline created and deals influenced, and move budget and effort to what works.
• An AI-run seat: agents do the research, enrichment, first drafts and reporting, so you spend your time on strategy, creative and the sales team.

MUST-HAVES 2-4 years in B2B demand generation, campaign or ABM roles, at a SaaS or marketplace company selling to large companies. You have generated pipeline you can name for enterprise sales teams, on long cycles with several decision-makers. You have built a campaign engine from scratch: lists, sequences, tracking and reporting. You design segmented, multi-channel campaigns, not just run them, and you judge them on pipeline, not opens. You set up and run your own stack: HubSpot, Clay, lemlist or similar. You already use AI in your daily work and want a seat where agents do the repetitive tasks. You build things yourself: you write the sequence, build the list, launch the campaign, pull the numbers. You are comfortable building from scratch in a fast-growing scale-up. You are a native English speaker.

LOCATION AND PACKAGE Montreal or New York, hybrid. Occasional travels across US and Europe. Competitive base salary, variable and benefits.