eCommerce Site Specialist

Carters Inc.; Mississauga; On-site; CAD 65,000 - 90,000; Full time

Job summary

Carter’s Inc. is seeking a collaborative Site Merchandising Specialist to join our ecommerce team in Mississauga. You will drive site operations and partner with marketing to optimize product presentation and promotions.

The role emphasizes data-driven decisions, cross‑functional collaboration, and improving the online shopping experience. The position reports to the Site Merchandising Manager and requires on-site work four days a week, with opportunities to influence site strategy and customer

Qualifications

• Must be highly organized, detail oriented, with strong communication skills.
• Proven ability to multi‑task, be flexible and prioritize.
• Advanced proficiency in Excel.
• Critical thinking and problem solving.
• Innovation via using AI tools and new tech.
• Experience with ecommerce platforms like Constructor, Contentful, Salesforce, Adobe Analytics.

Responsibilities

• Lead daily site scrubs with ecommerce and Product Category team.
• Execute global price changes and promotions for the site.
• Build and maintain promotional destinations and ensure product accuracy.
• Capture weekly competitor homepages, emails and key item pieces.
• Manage workload flow for both brands including master promotional file creation.
• Create, execute and test coupon codes accurately.
• Collaborate with marketing on site briefs and projects.
• Attend Creative Review meetings to understand linking strategy and customer journey.
• Review weekly site refreshes to ensure linking and merchandising needs are met.
• Refresh homepage, landing pages and merchandise shops; use reports to optimize presentation.
• Collaborate with traffic, email and dev teams on Jira tickets.
• Work with ecommerce product team to understand Salesforce capabilities.

Skills

Advanced Excel

Multi-tasking

Communication

Detail oriented

Organizational skills

Critical thinking

AI tools

Education

Bachelor’s Degree or equivalent

Tools

Constructor

Contentful

Salesforce

Adobe Analytics

Job description

Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.

How You’ll Make An Impact

As Carter’s continues to drive momentum in our digital channels, we are looking for a collaborative, customer‑centric Site Merchandising Specialist to join our eCommerce team. The ideal candidate is innovative, takes initiative, and has a strategic analytical mindset. This person should have experience creatively solving problems using technical tools and processes to support business objectives. The Site Merchandising Specialist role requires a combination of technical expertise, organizational skills, and cross‑functional collaboration to deliver an optimal online shopping experience and support the growing digital business.

This role reports to the Manager‑Site Merchandising on site, 4 days a week in office.

50%: eCommerce Site Operations

• Lead daily site scrubs with eCommerce and Product Category team
• Execute global price changes and promotions for the site
• Build and maintain promotional destinations.
• Responsible for product accuracy on the site
• Capture weekly competitor homepages, emails, and Key Item Pieces
• Manage Workload Flow for both brands including Master Promotional File Creation
• Responsible for creation, execution and testing accuracy of coupon codes
• Collaborate with marketing partners on site briefs and projects

40%: eCommerce Partnerships

• Attend Creative Review meetings to understand linking strategy and customer journey
• Review weekly site refreshes with the team ensuring that all linking, destinations and merchandising needs are met
• Weekly homepage, landing page refreshes-merchandise shops, collections, and product categories. Utilize selling and customer navigation reports to optimize product presentation and shop setup
• Partner with traffic, email, and dev teams on any outstanding JIRA tickets or issues
• Collaborate directly with internal DTC Product Category Managers and Marketing
• Serve as merchandising contact for refreshes. Check and send correct links and correct site issues
• Review recommendation zones, sort order rules, and track changes
• Work with eCommerce product team to gain a deeper understanding of Salesforce capabilities and opportunities
• 10%: eCommerce Leadership
• Challenge the status quo and look for ways to improve processes and create efficiencies
• Work with eCommerce product team to gain a deeper understanding of Salesforce capabilities and opportunities
• Train the broader team, including the Product Category Management team, on any new site initiatives or functionality
• Work directly with site marketing manager to gain a deeper understanding of site analytics
• Work on special projects as assigned
• Mentor Site Merchandisers on the team

Must Have

• Highly organized, detail oriented, strong communication skills
• Proven ability to multi‑task, be flexible and prioritize
• Advance proficiency in Excel
• Critical thinking
• Innovation- Utilizing new technology like AI tools.
• Ecommerce platforms such as Constructor, Contentful, Salesforce, Adobe Analytics

Preferred Skills And Experience

• 2+ years of prior eCommerce experience required
• Bachelor’s Degree (or equivalent) preferred
• Proficiency in Microsoft office suite
• Retail experience preferred, especially in children’s clothing
• Passion for the web and online shopping a plus

NOTE: This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.

Carter’s | OshKosh est un employeur souscrivant au principe de l'égalité d'accès à l'emploi et encourage tous les candidats intéressés et qualifiés à postuler. Si vous avez besoin de certaines mesures d'adaptation, n'hésitez pas à communiquer avec nous. .